20 Pine The Collection Appoints Award-Winning Agency LGD Communications to Lead All Advertising Initiatives

Online, April 11, 2011 (Newswire.com) - "LGD offers more to marketing real estate developments than just amazing creativity," says Lori Ordover, President and CEO of the Ordover Group whose firm is responsible for the 20 Pine project. "Len Dugow and his team have an innate
understanding of the cycle of real estate sales. They know how to keep the buying
audience focused on a project from conception. Their goal is to sell a property, and they do so emphatically. LGD's team has a high success rate because its creative crew is incredibly professional, organized, focused and, most importantly, on time. The addition of LGD's Interactive & Social Media division (LGDinteractive.com) provides the critical marketing weight for 20 pine to reach a global audience. LGD has become as crucial to sales as the sales agent on the floor."

LGD Communications is an expert in relating sharp, creative and concise messaging-all while keeping a client's budget in mind. "Tracking of print and digital campaigns keeps our ad dollars spent optimally," admits Ordover with confidence. "LGD is an integral part of the overall sales strategy for the Ordover Group."

Len Dugow & LGD reunites with the Manhattan residential real estate market after nearly nine years for this stellar project. Located in the heart of New York's Financial District, 20 Pine The Collection redefines modern living via a contemporary lens. Nothing illustrates 20 Pine's "couture concept" of lifestyle living more vividly than the exquisitely appointed residences.

LGD Communications is a full-service advertising, marketing and branding agency
specializing in luxury residential real estate, resorts and hotels, as well as destination
spas. LGD provides consulting to companies who target the upscale consumer across all marketing platforms.

For more information please contact Len Dugow at 305.576.9400 or visit www.lgdcom.com

MORE ABOUT 20 PINE THE COLLECTION
The 38-story 20 Pine recently surpassed the 90% sold threshold. The luxury
condominium was originally designed by Graham, Anderson, Probst & White as the
headquarters of the Morgan Guaranty Trust. The award-winning firm of Gruzen
Samton, LLP was chosen for the conversion to residential condominiums. Their
vision was to blend the building's original 1920's style with modern design
features. 20 Pine has 409 homes and 30,000 square feet of amenity spaces that
include four lounges, state-of-the-art gym, indoor pool and spa. Other amenities
include a golf simulation room, billiard room and private subway access. The sales
office can be contacted at 212-920-2020. Offering by Prospectus only. File NO
CD05-0163. Equal housing opportunity.

www.20pine.com