3D boosting Blu-ray Discs

Online, September 29, 2010 (Newswire.com) - Dietzenbach, September 29.09.2010 - This year the International Broadcasting Convention (IBC) in Amsterdam was heavily influenced by key trends such as Stereo-3D and file-based workflows. In addition, "3D workflow" was a highly popular topic among the 48.000 visitors, according to Rimage Europe GmbH. Amongst other innovations, the expert for CD, DVD, and Blu-ray Disc™ production technology showcased at its booth the world´s first FULL-HD 3D camcorder, the Panasonic AG-3DA1 to produce live 3D footage. Recordings were automatically authored, archived and stored on Blu-ray Disc in real time.

3D content is becoming more and more popular, especially among cineastes who are increasing adopting the technology. The demand for Blu-ray Discs is rising as well, driven mainly by decreasing cost per terabyte, high compatibility and long archiving guarantees. "3D and Blue-ray Discs are two trends which are feeding upon one another", said Jurgen Sattelmayer, vertical business manager of Rimage Europe GmbH. "Tape for storage and analogue technologies are clearly fading."

Solutions covering the complete archiving workflow were highly demanded at IBC, including transferring files and creating proxy clips, adding metadata, physical storage and finally functions for an easy search within the raw content. Users of Panasonic, Canon, Sony and RED storage cards were announcing growing demand for new solutions. The availability of different variants of 3D authoring was of big interest in Amsterdam as well - especially fully automated 3D Blu-ray authoring, different methods of compression, and their automated integration with the workflow.

"Just a couple of days before the start of IBC, IFA took place in Berlin, showing how popular 3D has become already with consumers. In Amsterdam visitors of the exhibition got the opportunity to witness the production of 3D content in real time. The FULL-HD 3D camcorder, the Panasonic AG-3DA1 was definitely like a magnet for the audience and helped us to show how to process, archive and publish 3D content efficiently," said Jurgen Sattelmayer. "3D requires user-friendly and affordable solutions to move beyond the cinema box office. One of the answers is the seamless combination of professional publishing systems, powerful archiving software and Blu-ray Discs. For the next few months we expect even more interesting developments in this area."