A Practical Guide for Startups to Build Radical 10X Better Products - "Innovation Thinking Methods" Hits the Shelves

For anyone who wants to think like a product visionary, "Innovation Thinking Methods for the Modern Entrepreneur" is a simple, conversational book that can help companies refocus on big thinking

​Next Thirty Press (http://next30.press) just announced the release of a business non-fiction book "Innovation Thinking Methods for the Modern Entrepreneur," by Osama A. Hashmi.

This book is packaged in Next Thirty's Ideabook format, which are essentially short and condensed reads for busy people on the go. It is written for startup CEOs, entrepreneurs, and product teams... anyone who wants to unlock innovation thinking in their business and work.

"I've been a long advocate for strartups to think bigger, and make more ambitious things. I've found that a lot of people think that finding big innovative ideas is some elusive art-form. On the contrary, anyone can build innovation capacity in their company with the right framework of thought. Through this book, my hope is to enable more people to do that," says Hashmi.

Innovation-thinking itself is a new discipline for building solutions in product-based companies, that can be applied by anyone in a team to find substantially better product ideas, marketing strategies, pricing plans and more; resulting in greater success and returns for all stakeholders. While strong innovation is the need of the decade, and billion-dollar-valuation startups are celebrated, there isn't enough information about what puts a startup or an idea on that trajectory. 

The author, Hashmi, is a technology entrepreneur and product strategy advisor based out of Seattle, Washington. He has built multiple startup support initiatives throughout his career, including 100k strong startup communities in Asia called Green & White and Startup Insiders. As a product strategy advisor he has consulted for venture-backed startups and Fortune-500 companies on new product ideas and solutions to business challenges.

"I've been a long advocate for startups to think bigger, and make more ambitious things. I've found that a lot of people think that finding big innovative ideas is some elusive art-form. On the contrary, anyone can build innovation capacity in their company with the right framework of thought. Through this book, my hope is to enable more people to do that," says Hashmi.

In this book, Hashmi provides twenty easy-to-adopt thinking methods along with insights from his experiences as a product strategist, and the key questions to help unlock radically better solutions. His goal is to help young entrepreneurs identify opportunities worth pursuing, in their quest to build meaningful things that truly make the world a better place.

"I'd definitely recommend it to anyone stuck a lean rut, and would make a good companion book with Peter Thiel's Zero to One" says early Goodreads reviewer, Way Spurr-Chen. Another early Amazon reviewer, Reg Nordman, stated that, "This should be required reading for product managers, entrepreneurs, and innovators in all areas."

Innovation Thinking Methods is available in Hardcover, Paperback and Ebook formats on AmazonBarnes & Noble, and other notable book stores. The book website can be accessed here: http://innovationthinking.org (which offers a free excerpt). For media inquiries or to setup interviews with the author, please contact [email protected].

About Next Thirty Press

Next Thirty Press is a new publisher with the goal to publish the type of new knowledge and ideas that will influence the next 30 years of progress for mankind, and inspire the next 30 years of emerging leaders. Next Thirty is determined to highlight the authors who can offer new perspectives and thoughts, make us think, create movements or challenge our status quo. The Next Thirty IdeaBook is a format for business books that are long enough to introduce strong new ideas, but short enough to be read quickly by busy people. These books are without fluff, overuse of personal anecdotes or long-winded examples, and focus on uncommon perspectives and topics that make us think and broaden our world-view.

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Tags: 10x, innovation, innovation thinking, investment, silicon valley, startup, step function, tech, technology


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