Accelerated Real Estate Services Announce New Preferred Partner Keller WIlliams Realty Lakeland

Online, August 14, 2011 (Newswire.com) - Keller Williams Realty Lakeland announced a new strategic partnership whereby Accelerated Real Estate Services (ARES®) will provide an accelerated marketing solution for their agents and clients. Accelerated Marketing or auctions are quickly becoming a larger part of the real estate landscape with clients seeking solutions as an alternative to the traditional methods of selling and buying real estate. This partnership allows for further differentiation of the Keller Williams solution in a rapid timeline, as well as providing an expanded set of expert tools for the agents.

ARES® is a recognized leader in conducting accelerated marketing and is growing into other markets around the state and country centered on their proprietary model and technology, the Accelerated Listing Service (ALS®) and Accelerated Marketing Process (AMP®). Joe and Todd Christian of Keller Williams will be the ARES Preferred Partner agent team leading the new service for Polk County.

"When ARES approached us about employing their proven system for Polk County through Keller Williams, I thought what an opportunity to help the market. The implementation of this proven marketing will shorten the time a property is on the market and achieve the seller's goal, all the while caring for the agent's interest. There has never been an auction model that really put the Realtor first, both on the listing and selling side, by protecting client relationship, listings, commissions, and buyers. Now we have one. I am so glad to become part of the Keller Williams family and bring this with me to our agents and every other agent in our market", said Joe Christian, Keller Williams Realty Lakeland.

"ARES commitment to growing Preferred Partner teams exclusively through Keller Williams further demonstrates the power of the culture we are fostering day in and day out. I was very pleased when Joe and Todd told me they were going to partner with ARES for Polk and wanted to join our team as a part of the exclusive ARES Preferred Partnership. We can now tell our clients, we can have your property under contract, for your price, in 21 days or less. We now have the ability to employ this system for our own agents, but also partner with any other agent on their listings. Meanwhile, buyer's agents can represent their buyers at these auctions knowing they are going to be fairly compensated and have a transaction with professionals solely focused on real estate." added Chris McLaughlin, Owner, Keller Williams Realty Lakeland.

"We continue to share the benefits of having such a great relationship with Keller Williams market centers. With Keller Williams agent teams trained to employ our proprietary process and more on the way, deals are getting done that would never had a chance without a new marketing plan. We were very fortunate to partner with Joe and Todd and that they had been in the process of working towards being a part of the KW family. Both Joe and Todd have a tremendous wealth of real estate knowledge, are of the highest character and know their market. We are all about the win-win, and this sure is one," said Robert Barber, CCIM, ARES President.

The kickoff workshops will be held in the market centers, exact dates and times to be announced. Here, all agents will get an introduction into the new offering and learn how they can sell property in 30 days or less for their client's price.