Accessoir's New F'11 Handbag Collection

Online, May 17, 2011 (Newswire.com) - New York based ACCESSOIR LLC'S Creative Director Aurija Petraityte and 2nd place winner of the coveted Accessories Council's "NEXT GENERATION AWARDS" for best Handbag Design of 2011 held at the Fashion Institute of Technology (FIT) in May, launched her Back to School F'11 "FIGARO" by Accessoir handbag collection to a packed house and an audaciously cheering audience at the trendy designer hot-spot, the Chelsea Room, last Wednesday during Accessories' Market Week in NYC. The room was filled with Customers, Fans and Accessories Buyers from retail outlets across America frantically cheering as models, DJ's & performing artists rocked the runway with her latest styles.

This seasons launch marks Aurija's fifth collection to be shown on the runway in New York since 2008 to an enormous and ever growing fan base and solidifies her commitment to making the "Figaro" by Accessoir handbag brand a household name for everyone to enjoy at affordable prices.

This year Accessoir's efforts to bring "affordable Fashion to those who need it most!" was further enhanced with the launch of Accessoir's latest new brand: Emperors New Clothes (E.N.C) by Accessoir at the Fashion Show. A fun, bold and dynamic new Tote line created through a Joint Venture between renown Celebrity T-Shirt Designer Richard Wheeler and Aurija Petraityte. Together they have managed to bring the much wanted T-Shirt seen by many as a «Canvas of Expression» to the handbag Tote Market where Richard & Aurija's Slogans will fill a void of boring and already outdated designs that we see season after season on existing Canvas Tote brands. E.N.C is worn by Celebrities and Supermodels world wide and E.N.C's Tee-Shirt line with Slogans like «Please don't feed the models» and «Green is the New Black» have tapped into the modern youth psyche and their need for self expression and can be seen everywhere.

Furthermore Accessoir's efforts to revolutionize the price conscious side of the Fashion Industry was recognized by America's leading supplier of affordable, trendy & fashionable Jeans to the Junior & Missy Market:
ALMOST FAMOUS CLOTHING Co. teamed up this year with Accessoir to help put on the Show. All the runway models sported the latest styles from this ultra cool jeans company that dominates the world of affordable Fashion.

Alexander Glibbery, CEO of Accessoir LLC said: "We are indebted to Almost Famous Clothing Co. and its President Peter Kossoy, for supporting our Annual Fashion Show & After Party this year. They are truly an innovator in the field of affordable fashion and a company that shares our strategic vision of bringing affordable fashion to those who need it most, without bias to race, gender, social standing or income. Their staunch support of our Fashion Show shows that our efforts to upgrade and transform the price sensitive side of the handbag & Accessories side of the Fashion industry with better products that are more trendy and in touch with today's price sensitive consumer needs and desires.

For further inquires please contact Accessoir LLC at:

Email: press@accessoir.us
Email: info@accessoir.us