Adigami: A New Way to Measure, Track, and Visualize Online Advertising ROI
Online, June 29, 2011 (Newswire.com) - Newport Beach, California : Adigami introduces a platform for measuring, tracking, and visualizing online advertising ROI. Individual advertisers, marketing departments, and digital agencies can use the Adigami web application to aggregate data across different online advertising accounts and get a clear picture on how each component is performing.
Today, advertisers have to sign into individual accounts and download the data they need from each marketing channel. They then have to normalize the data in spreadsheets, merge, clean, and format it. This painful and error prone process is repeated monthly if not weekly. There's a clear need for automated download of daily data from all sources. Adigami makes this effortless and augments the data with actual website traffic results. This combination allows decision makers to match advertising spend and other important metrics against actual traffic and conversions.
"It's like Mint for online advertising accounts," said Cyrus Ghalambor, CEO and co-founder of Adigami (www.adigami.com (http://www.adigami.com/)). The platform also has a powerful keyword recommendation engine. Keywords that can generate organic or paid traffic are automatically discovered and recommended to the user, saving them countless hours of manual research.
Adigami's keyword tracking feature allows the user to easily monitor the progress of their inbound marketing efforts, ranging from traditional SEO to content and social media marketing. This, combined with Adigami's ROI calculator helps advertisers understand the true value of their efforts.
A unified dashboard containing site traffic, advertising data, and social media metrics is a powerful tool in monitoring web presence. The application has an easy sign up process and a 15-day trial period.
About Adigami
Adigami was founded in 2008 with the mission of bringing transparency to online advertising. The platform has evolved to cover the entire web presence of a business by including content marketing, organic traffic, search marketing, and social media metrics.
Adigami's powerful and easy-to-use web application allows you to make better decisions about your PPC and SEO efforts. You can use their keyword tools, Adwords tracking, and other features to monitor SEO ROI and better manage your paid search campaigns.
CONTACT:
Ken Marco / Pierre Connell
Adigami, Inc
260 Newport Center Drive
Newport Beach, CA 92660
(949)-544-1977
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Tags: adwords, tools, Tracking