Alsbridge Delivers A Pizza And A Paradigm Shift With FreeBenchmark

Online, October 19, 2012 (Newswire.com) - Alsbridge's patented parametric modeling engine, ProBenchmark, enables the company to deliver a better, faster, lower cost IT benchmark. To draw attention to the fact that they've redefined IT benchmarking, Alsbridge is giving away thousands of free pizzas and one free benchmark this month.

"A radical service requires radical marketing," states Alsbridge Founder and CEO, Ben Trowbridge. "freeBENCHMARK.com is a game changer because it enables companies that currently cannot afford a benchmark to buy one, and enables companies that currently benchmark to more easily gather critical information," Trowbridge explains.

According to Trowbridge the IT benchmarking industry has been controlled by industry giants "who for decades have done business the same old way, using a tired, expensive and drawn out process," Trowbridge says.

"Alsbridge's benchmarking service is more accurate than the industry standard because it eliminates human error and subjectivity and shortens the process from months to weeks, at 70 percent below the current market cost," adds Trowbridge.

The unconventional campaign and video takes a humorous stab at the slow moving IT benchmarking industry and promotes Alsbridge's faster, data-centric benchmarking service.

How It Works
freeBENCHMARK.com is the gateway to Alsbridge's patented parametric modeling engine, ProBenchmark.

IT executives who visit the web site are taken through a brief, humorous introduction to how benchmarking has gone from a long, painful process with questionable results to a quick, easy exercise that provides real-world, useful information.

Visitors to the site also receive a free pizza, compliments of ProBenchmark. Visit freeBENCHMARK.com to get your free pizza and learn how Alsbridge delivers an IT benchmark at 70% below market price.

As for the pizza, Trowbridge adds with a grin, "We hope you'll have it in 30 minutes or less."