Apothederm™ Stretch Mark Cream Chosen as Editor's Choice in the 2011 SheKnows Parenting Awards

Online, December 8, 2011 (Newswire.com) - Helix BioMedix, manufacturer of Apothederm skin care line, received the coveted Editor's Choice Award from the 2011 SheKnows Parenting Awards. Honors are awarded to the "best of" in many different categories, and Apothederm Stretch Mark Cream was a recipient of the award in the Best Stretch Mark Cream category.

"We're thrilled to have been included in the 2011 SheKnows Parenting Awards," said Robin Carmichael, Chief Operating Officer of Helix BioMedix. "We strive to bring consumers the highest quality in skin care and we're honored that our Stretch Mark Cream has been recognized by the editors of SheKnows."

Apothederm Stretch Mark Cream features SmartPeptide™ technology. It provides an effective, clinical proven solution for weakened tissue and stressed skin due to growth spurts, rapid weight gain and post-pregnancy stretching. Inspired by nature and powered by science, the cream optimally blends four natural emollients: shea butter, cocoa butter, olive oil and highly moisturizing meadowfoam seed oil for a silky, fast-absorbing formulation. These emollients are blended with the power-packed action of their exclusive, patented heptapeptide-7 along with resveratrol, licorice extract, brightening amino acids, algae extract and other advanced ingredients that work to fade the appearance of stretch marks, nourish skin, even skin tone, improve skin texture and smoothness and protect skin to help prevent future stretch marks.

About Apothederm Products:
Backed by 20 years of research and development in the skin science, the Company's SmartPeptides™ have been developed through years of research by Helix BioMedix. This technology is a new generation of patented, bioactive peptides that mimic precise amino acid sequences of the skin's own natural protect and restore functions. SmartPeptides™ are highly precise molecules that work to target specific skin problems, such as the appearance of fine lines and wrinkles, loss of elasticity, loss of firmness and definition, appearance of darkened areas or general unevenness of skin tone, rough texture and thinning of the skin.

Helix BioMedix understands that what consumers put in their bodies and on their skin is important and their products are formulated with that in mind. Apothederm products are dermatologist tested. For more information on Apothederm please contact Jessica Burfield at Libra Design and Media, 608â€577-9337, or [email protected].

Helix BioMedix is a Seattleâ€based dermatology biotech company that develops the most advanced bioactive peptides. With more than 20 years of research and development, Helix BioMedix has patents on hundreds of products and thousands of peptides some of which are used leading skin care companies around the world. Apothederm by Helix BioMedix offers the most technologically advanced ways to topically treat consumer's everyday skin concerns. The Company delivers highâ€tech skin care and their effective formulations treat underlying conditions to restore and maintain the health and appearance of skin. Apothederm products can be found online at http://apothederm.com/.