Ashapura Apparels Launches Its New Collection

Online, July 29, 2010 (Newswire.com) - Ashapura Apparels Launches Its New Collection
Valentine, a renowned brand from the house of Ashapura Apparels unveils its latest range of lounge wear and sportswear.
Company registers a growth of 100% over the last ten years
Drawing on the success of previous offerings, Ashapura Apparels have unveiled their latest range of lounge wear and sportswear for Men, Women, boys and girls under their brand name Valentine.
With focus on style and comfort, the collection is an array of lightweight and cool fabrics that look chic and comfortable for all weather conditions. Natural fabrics have been used which are thinner, with a softer feeling on the skin and will make you feel cool, airy, and very graceful. The collection includes a vibrant range of joggers, pajamas, Bermudas, Capri's and t-shirts. Price range for men varies from Rs.799 - 999/- , for women, price varies from Rs.699 to 999/-, for boys, price ranges from Rs.499 to 599/- and for girls, price ranges from Rs.599/- to 649/-
Speaking on the occasion, Mr.Harshad Thakkar, Managing Director of Ashapura Apparels Pvt.Ltd. mentioned "The company has registered a growth rate of 100 percent in the last ten years of its operations and this has been possible only due to the strong and continuous support of our distributors, our efficient work force and positive response from our customers. We are growing from strength to strength, launching our new collection every season. This time we have used pure viscous Lycra as the fabric and the collection signifies noticeable quality over mass-produced garments due to the care, attention to detail, and pride that goes into each individual garment."
With fresh vibrant colours throughout, this collection from Valentine, is not only celebrating the new season, but also reflecting the new trends and looks. This idea is also carried through to new shapes and patterns in the collection.
The new collection will be available across major cities in India including Linkers, Vogue and Lekhraj in Jaipur, Genises,Pehnava and Giani Choice Centre in Chandigarh, A-1 Collection, Infinity and Roopam in Mumbai, Ritu Wear, Chinmun, Bindals, Shyam Garments in Delhi, Kiddies International and Kids & Mom in Ghaziabad, Seasons in Noida and My-My, Muni Krupa Store and Kenzar in Ahmedabad.

About Ashapura Apparels Pvt.Ltd:
Established in November 11th, 1999, Ashapura Apparels Pvt.Ltd. was started by Mr.Harshad Thakkar along with his friends Dinesh C. Sodha and Bhavesh Bhanushali. Mr.Thakkar's profound knowledge and industry insight helped him take a decision of venturing into bridal honeymoon sets and fashionable inner wear by the brand - Valentine. The product line increased to loungewear, sportswear and sleepwear for Men, women, boys and girls under different categories and brands such as Valentine, Night line and Night and Day (N&D).
With a turnover of over Rs. 260 Million, the company has 42 distributors spread across the country with its brand presence in more than 5000 retail stores (includes departmental stores and EBOs) such as Globus, Rituwears and Chinmun (Delhi), HiStyle and Textile India (Chennai) to name a few..
Ashapura Apparels has a state of the art factory set up in Bhiwandi (Mumbai) spread across 45000 sq.ft in area. The factory is equipped with latest machines from reputed companies like Juki, Yamato, Pegasus, Siruba and Brother. The factory area has 1500 sq.ft of space as its design studio where a team of professional designers, merchandisers and sample makers work in tune with International trends for each season. There is a dedicated 3000 sq.ft in area for checking, finishing, pressing and trimming processes.All products of Ashapura apparels are packaged with an integrated display. The products have an individual insert card with a model photograph of the product, hanger stand / display stands for showrooms.
Ashapura Apparels is also into exports with UAE, Saudi Arabia and other Gulf countries as major markets.

For further information, contact:
Genie PR
Nikita Kukreja - 9650100116, E-mail ID - [email protected]
Prerna Kakkar - 9650009829, E-mail ID - [email protected]