Atlanta Ballet Names Search Discovery as Digital Agency of Record

Online, June 23, 2011 (Newswire.com) - Search Discovery, an Atlanta-based online consultancy, announced today that it has been named Digital Agency of Record for Atlanta Ballet. During this partnership, Search Discovery will provide its comprehensive service offerings to Atlanta Ballet and overseeall digital marketing efforts of the organization.

"Search Discovery is a definite leader in the digital marketing arena and we are ecstatic to grow our relationship with them," said Tricia Ekholm, Director of Marketing at Atlanta Ballet. "Our experience with the entire team has been phenomenal. They've proven to be a perfect partner for us, delivering a program that aligns seamlessly with our company's strategic vision and marketing goals. We look forward to a long and fruitful partnership."

Atlanta-based Search Discovery specializes in helping their clients bring more traffic to their website and improving clients' online businesses to turn visitors into customers. The agency is working with Atlanta Ballet to determine their online marketing goals and will implement a fully customized digital marketing plan including website redesign, digital media buying, web analytics and advanced search engine optimization.

"We have enjoyed working with Atlanta Ballet as a client for the past year, and we look forward to this new engagement where we will serve as their web development and search marketing partner," said Lee Blankenship, President of Search Discovery. "Starting with a website redesign and moving into an ongoing digital marketing program, we plan to take Atlanta Ballet's digital presence to a new level of engagement with their customers."

ABOUT ATLANTA BALLET
Founded in 1929, Atlanta Ballet is one of the premier dance companies in the country and the official state Ballet of Georgia. Atlanta Ballet's eclectic repertoire spans ballet history, highlighted by beloved classics and inventive originals. After 81 years, Atlanta Ballet continues its commitment to share and educate audiences on the empowering joy of dance. In 1996, Atlanta Ballet opened the Centre for Dance Education and is dedicated to nurturing young dancers while providing an outlet for adults to express their creativity. The Centre serves over 150,000 people in metro Atlanta each year. Atlanta Ballet's roots remain firmly grounded in the Atlanta community and continue to play a vital role in the city's cultural growth and revitalization.Additional company information can be found at www.atlantaballet.com.