Be A Product Tester: Win An IPad 2, Get Free Samples From Dr. Beckmann Stain Devils

Online, June 24, 2011 (Newswire.com) - CANADA--Dr. Beckmann, Europe's number one specialist stain remover brand, has arrived in Canada and is seeking product testers. Selected Canadian applicants, excluding Quebec, will be introduced to Dr. Beckmann with free samples.

Interested applicants can sign up via Facebook on StainTalk Canada, Dr. Beckmann's social media community (http://facebook.com/staintalkcanada). Testers will then have the chance to fill out surveys about their experience and, consequently, be entered into a drawing for an Apple iPad 2 (valued at $519 CAD).

"Dr. Beckmann is already known around the world as an effective solution for last-resort stain help," said Sergey Myagkikh, Canada's Dr. Beckmann brand manager. "Because of our international success, we know that once people have a chance to test Dr. Beckmann, they immediately become loyal, long-term brand enthusiasts. Canadian households will enjoy our affordable, high quality and easy-to-use product line."

"This is an opportunity for Canadians to try one of the world's leading laundry solutions for free," said Klaus Holzapfel, managing partner for conceptbakery llc, which runs StainTalk. "It also gives us the chance to hear valuable, genuine feedback about their experience with Dr Beckmann products. We'll also be able to establish a strong community by encouraging anyone needing help with laundry issues to make StainTalk Canada their destination for answers."

The family-owned company has operated since 1934 and focuses on providing highly specific, often last-resort laundry solutions.

In Canada, the new Dr. Beckmann line will include the iconic Stain Devils®, a line of nine products with specific formulas to remove more than 120 stains. Dr. Beckmann also features two products devoted to colour protection and restoration, respectively. The Colour & Dirt Collector™allows mixed loads by capturing thousands of stray colour and dirt molecules attached to clothes, ensuring colour remains vibrant. Colour Run Repair™removes unwanted dye from damaged fabrics.

Dr. Beckmann products are already available for purchase at selected Loblaw stores, Wal-Mart SuperCenters and Sobey's Atlantic. They will be available shortly at Metro Ontario, London Drugs and HY Louie.

Internationally, Dr. Beckmann has more than 40 products for household cleaning and laundry solutions, from clothing stain removal to specialised products for specific appliances and surfaces. Dr. Beckmann Canada plans to expand with various other products later this year.

ABOUT DR. BECKMANN: Europe's number one stain specialist remover brand, German-based Dr. Beckmann is available in stores around the world. Dr. Beckmann specializes in solving laundry and household cleaning challenges that other brands miss. Our success is based on a simple promise... if Dr. Beckmann is on the package, you know it works because we care about cleaning. For more information, a helpful Stain Clinic and product tips, visit http://dr-beckmann.ca.