Better Advertising Professionals Embraces a Philanthropic Culture

Farmington Hills, MI, June 26, 2015 (Newswire.com) - “At Better Advertising Professionals, we’ve always cultivated a supportive, team-oriented culture,” said Matthew, the company’s president. “It’s a natural extension of this nurturing environment that we want to support our surrounding community in any way possible. The fact that we can perform good works as a team is a real plus.”

Matt noted that his team actively seeks opportunities to volunteer for different causes. “We try to find organizations that are close to many of our hearts,” he explained. “It’s important when you give back as a team that you have everyone’s buy-in. You need that level of engagement in order to deliver 100% effort.”

"We try to find organizations that are close to many of our hearts,"

Matthew , President

According to Matt, the Better Advertising Professionals team takes their volunteer missions as seriously as they do their daily work. “Our team members set actual goals for whatever we intend to donate, whether it’s hours, money, or items collected,” he noted. “They’ll set the end goal and create a plan to achieve it. They also track and report the results frequently so everyone in the office can see how far we’ve come and what more we need to do. It’s really great to see them working together, whether it’s serving the less fortunate, helping children in need, or even working with shelter animals. They really put their hearts and souls into giving back.”

Better Advertising Professionals Managers Share Benefits of Philanthropy

Matt noted that the company benefits from these philanthropic efforts, which is why they thoroughly research the charities for which they’ll volunteer. “At Better Advertising Professionals, we carefully choose which organizations we support because we know our name is attached to them,” he stated. “There is a definite public relations impact that comes from giving back. The brands we represent are socially conscious as well.”

From a team perspective, Matt suggested that the benefits are even more powerful. “Volunteering is a great team-bonding exercise because it allows everyone to step outside their normal roles and comfort zones and work together,” he said. “It strengthens relationships.”

“The best part of this experience is the positive energy it generates. When everyone sees what a profound difference they’ve made, they’re on cloud nine for a while. This filters through everything we do,” Matt concluded. “This in itself is the greatest benefit we can receive.”

About Better Advertising Professionals

Better Advertising Professionals is a premier consulting and promotional services firm, specializing in an outsourced lead generation strategy that consistently allows brands inroads into new markets. The firm’s talented team of executives leverage meticulous research and analysis to produce tightly-focused messaging that effectively catches the public’s attention. This progressive methodology allows the team members to forge lasting connections between consumers and the services they represent. Furthermore, their reputation for excellence and flexibility has allowed them to meet the diverse needs of a large portfolio of businesses, which includes a rich combination of startups and Fortune 500 companies. To learn more about the company’s innovative approach, visit bap-inc.com.