Betty Crews Joins Working Media Group Atlanta

Crews cherry-picked by Working Media Group to add to growing dynamic team

ATLANTA - Betty Crews has joined Working Media Group Atlanta (WMGA) as its office coordinator. CEO Lisa Holton hand selected Crews, a nine-year veteran of the media industry, to join the firm as Office Coordinator.

Crews worked with Holton at Media Brokers International (MBI) for six years prior to joining WMGA. "When Lisa asked me to join the WMGA team, I jumped at the chance," Crews said. "Lisa and I hit it off from the day we met six years ago and I am extremely excited to be working with her again. I've worked with several WMGA employees previously and I'm impressed with the team they've built. The atmosphere at WMGA is relaxed, full of team spirit and like a family!"

In her new role, Crews will manage all aspects of the office including accounts receivable, accounts payable and sales support. In addition to serving as Office Coordinator, Crews has also adopted the role of "office mom," a term she inherited in her career thanks to baking incredible treats and bringing them in to the office for her coworkers to enjoy. "Making people comfortable at work and creating smiles has always been a priority of mine," notes Crews. Crews' previous experience includes serving as executive administrator at MBI, administrative assistant to the senior vice president of merchandising at Lowe's Corporate, as well as administrative assistant to the managing director of corporate and consumer affairs for US Airways. In her personal time, Crews, a mother of three and grandmother of four, enjoys playing ALTA tennis and fitting in a round of golf with her husband Don.

"Betty brings a level of professionalism and strategic skill that we value here at Working Media Group. Her many talents will be an asset to the organization," said Holton.

Working Media Group Atlanta (WMGA) specializes in media planning and purchasing, marketing, and branding. Drawing on the expertise of its team of media-savvy professionals, WMGA understands how consumers think and knows where consumers get information and advice that they deem as trustworthy sources. WMGA's integrated blend of expertise is vital to planning today's increasingly complex media campaigns across traditional and emerging media platforms. Over the past three years, WMGA has assembled a high-caliber team of seasoned researchers, negotiators and client service professionals - building an impressive book of business in high contrast to overall national trends of the past few years. During the Great Recession from 2008 to 2011, while many media buying firms shut their doors or reported shrinking revenues, WMGA expanded its team and enlarged its portfolio - positioning it to attract increased market share as the economy improves.

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Sarah Funderburk
Press Contact, Schroder Public Relations