Big Squid Interactive Welcomes Andres Galdames as Senior Digital Analytics Manager

Online, March 15, 2011 (Newswire.com) - Big Squid Interactive, a digital marketing strategy and service provider, announced today the hire of Andres Galdames as senior digital analytics manager. In this role, Galdames will help support both strategic and daily decision-making by providing clients with a comprehensive SEM analytics solution through implementation, data collection, segmentation, reporting, and recommendations.

Galdames has 10 years of experience in the search engine marketing (SEM) industry and has specialized in analytics since 2005. He comes to Big Squid from Lyris Technologies where he spent several years as a business analyst handling SEM-oriented analytics for internal properties as well as many outside clients. Prior to that, Galdames served as an analyst at interactive marketing provider 360i.

"We are proud to welcome Andres to the Big Squid team. As we continue to grow, we recognize the need to offer top-notch analytics service to our clients." said Scott Galvin, president and CEO of Big Squid. "His thorough understanding of online advertising and web metrics will allow us to provide a more in-depth and robust analytics service offering."

Galdames has spoken at several search marketing events; besides delivering a keynote speech at the Los Angeles PPC Summit, he also spoke at Search Engine Strategies Latino and has been a guest on Webmaster Radio's Webcology program. In his spare time, he enjoys spending time with his two kids as well as with his 1972 Fender Jazz bass.

"Big Squid stands apart in offering hands-on, data-driven client service and customized campaign strategy no matter the size or industry of the account," said Galdames. "I am proud to expand the company's service offerings by providing thorough, ROI-focused, actionable web analytics that both help inform the management of SEO and PPC campaigns, and that allow clients to watch their business grow with our assistance."