Biltmore Licensing Partner Dimond Lighting to Unveil Inspired Collection in High Point

Online, March 23, 2011 (Newswire.com) - Biltmore For Your Home is expanding its home furnishings offerings at this spring's High Point Market with portable lighting introductions from its newest licensing partner Dimond Lighting.

"We are excited to add Dimond's line of products to our growing collection of exceptional home furnishings," said Tim Rosebrock, vice president and general manager of Biltmore's licensing division. "With every market, the Biltmore brand increases in size and recognition, giving more and more buyers the opportunity to experience the brand's commitment to quality and the Vanderbilt legacy of hospitality."

Dimond is introducing a line of portable lighting products at the market that draw inspiration from the unique materials and textures found throughout Biltmore House. With this line, Dimond's design team also has worked to capture the Vanderbilt family's eclectic
style. Biltmore House is filled with beloved treasures that George Vanderbilt collected during his travels around the world.

Among Dimond's introductions at High Point, market goers will see a variety of exquisite finishes, ranging from the intricate botanical details of the Chippendale lamp to the masculine leather inlays of the Billiard lamp.

Other products of note include the elegant Winter Garden lamp, which was inspired by a beautiful, glass-roofed space within the house that offered a sunny respite in colder months. The Earlom lamp also features a wonderful vintage floral motif. The Commodore
lamp's stately wooden base mimics the details of the hand-carved furnishings that fill Biltmore House.

Products in Dimond's Biltmore line range in price from $99 to $359 retail.

Dimond Lighting products will be shown in the ELK Lighting showroom at this spring's High Point Market, taking place April 2 to 7. The ELK showroom is located in the International Home Furnishings Center, space H223.

About Biltmore's Licensing Division
Launched in 1990, Biltmore's licensing division has grown to be a highly recognized brand,
drawing on the historical treasures and inspiration found in Biltmore House and gardens.
Through Biltmore® For Your Home and Biltmore® Chateau Reserve, consumers are able
to experience both the classic designs found in George Vanderbilt's grand collection of art
and furnishings, and the relaxed enjoyment of fine country living.
Current Biltmore licensees include Amarr Garage Doors, Anderson Hardwood Floors,
Artaissance, Atlanta Cheesecake Company, Belk, Burton + Burton, Capel Rugs, Cottage
Gardens, Cumberland Nurseries, Dimond Lighting, ELK Lighting, Ellington Fans,
Encore/Sarreid, Fisher Farms, Habersham, Herter Nursery, Indital USA Stair Parts,
Larson-Juhl, Manual Woodworkers & Weavers, Michigan Evergreen Nursery, Moulding Associates, Inc., Netherland Bulb Co., Peace Tree Farm, Randolph's Greenhouses,
Ridgeway Clock Company, ShadeTree Canopies, Southern Living House Plans, Unique
Stone, Vita Food Products and Whitecraft.

To learn more about Biltmore's licensing division, visit www.bringbiltmorehome.com.

For media releases and high-resolution photography please visit
www.riversagency.com/biltmore.