Bishop's Stortford Video Producer Is Top Of His Class

Online, June 16, 2012 (Newswire.com) - The leading trade association for UK video producers has awarded a top accolade to Jim Cliff of Hertfordshire video production company Aardvark Corporate Films.

The Institute of Videography, which promotes professionalism in video production, has a challenging accreditation process. In order to achieve Associate Membership, members first have to pass online exams on various aspects of camera craft, lighting, audio recording, post production and legal issues to show they understand the core competencies of video production. Meanwhile, full accreditation is not awarded until after samples of work have been submitted to an assessment panel.

While an assessment score of 70% or more is sufficient to gain Master Membership, the quality of Jim's video was assessed as exceptional, with a score of over 90%, which means he has been recommended for Fellowship of the Institute.

Founded in 2004, Aardvark Corporate Films specialises in filming and editing web videos for small and medium businesses. Based in Bishop's Stortford, they work with companies throughout the South and East of England. They are very proud to have achieved this recognition for their work. Jim said "I'm absolutely thrilled to be a Master Member of the IOV. Of course, I was very proud of the work I submitted, but to have been awarded such a high assessment score from such a prestigious panel was a wonderful surprise".

The video which Jim submitted for assessment was originally filmed on behalf of popular vintage jewellery designer Kirstie Taylor of Flo and Percy. The video can be seen here: http://vimeo.com/aardvark/flo

IOV executive administrator, Sarah Kilgariff added: "Gaining an IOV accreditation is no easy task. As general video production standards increase, so do the expectations of those carrying out the accreditation process. I'm sure that Jim will start to benefit from his achievements in the coming months."