Bloog® Launches NEW Limited Edition Aurora E-Cigarette Battery

Online, June 16, 2012 (Newswire.com) - NEW Battery innovates electronic cigarette battery design and aesthetics

Marlboro, NJ - Bloogplanet.com, the New Jersey based electronic cigarette manufacturer, has been working diligently to continue to innovate the e-cigarette industry and provide smokers with an alternative to traditional tobacco cigarettes. Over the course of the past year the Bloog® product development team has been enhancing their old battery design to improve its life. The results of this NEW battery design are evident in the MaxXFusion™ Aurora™ Signature Series automatic and manual e-cigarette batteries.

The Aurora takes its name from the Aurora Borealis phenomenon. This, limited edition, battery features an anodized finish that has a colorful design that changes to resemble the Aurora Borealis. The multi-step process of creating this finish was one of the reasons that this battery finish will be a limited edition release.

The Aurora also adds a sealed end as a standard feature to both the manual and the automatic batteries. The sealed end is important since it prevents any e-cigarette nicotine infused liquid or juice from potentially leaking into the battery eliminating shorted out batteries. The sealed end is a major leap forward to help e-cigarette users have a much more pleasant vaping experience.

The final touch was the elegant, faceted jewel tip on the battery. This is not your typical electronic cigarette battery tip. The end of the Aurora™ literally looks like the crown of a round cut diamond with beautiful facets and when activated this gem of a tip glows blue. "When we designed this new battery we wanted to make sure that the first edition, our Signature Series, really stood out from the crowd and was our finest battery design to date and we're confident that we have achieved this with the NEW Aurora™ batteries," said Bloogplanet co-founder Mike Coughlin.

Additionally, the Aurora™ comes with a Full One-Year Warranty on any defects so users can be confident that they are getting the best vaping experience, backed up by the best warranty and an industry innovator like Bloog.

About Bloog®:
BLOOG, LLC, based in Marlboro, NJ, is a manufacturer of e-cigarettes and electronic cigarette accessories, and was formed in 2009. Being ex-smokers themselves, the management team saw the incredible potential of an electronic cigarette to revolutionize the smoking industry. Their goal became to provide smokers with a new and improved e-cigarette as an alternative to traditional cigarette smoking, which takes so many lives each year. The chance to be a part of something so important to society was critical to the formation of BLOOG, LLC. Following up on the original Bloog® Fusion e-cigarette design, the Bloog® electronic cigarette product development team refined and improved performance of the next generation electronic cigarette to more closely simulate traditional smoking and the MaxXFusion™ brand was born. Since then, the electronic cigarette business has steadily increased as more and more people adopt the new alternative to smoking from a brand and company they can trust, Bloog®. For More Information About Bloog® Electronic Cigarettes Contact Mike Coughlin by calling: 877-692-5664 x 703 or visit: http://bloogplanet.com