Blue-Emu Gears Up For 2012 PBR World Finals

Online, October 18, 2012 (Newswire.com) - Blue-Emu a national sponsor of the PBR (Professional Bull Riders) BFTS (Built Ford Tough Series) will be at the 2012 World Finals in Las Vegas, NV this month. Two of the top five riders are sponsored by Blue-Emu.

"It's been a great year so far for our riders and our bulls. We're ready for the finals," Blue-Emu Chairman Richard Guy said.

This year Team Blue-Emu riders LJ Jenkins and JB Mauney are ranked third and fifth respectively as they head to the finals.
Mauney, who started the season off strong, suffered a broken hand after being stepped on by a bull. The injury required surgery and kept him from competing in several events. He returned to competition much earlier than anticipated by switching riding hands, something that has never been done in PBR history.

Jenkins, on the other hand, climbed his way up the rankings during the season. He positioned himself in the top two for several weeks, and now heads into the finals in third. He trails the 2011 World Champion Silvano Alves and Valdiron de Olivera, who ended 2011 in 2nd.

Blue-Emu will have a booth on the arena concourse during the World Final events Oct. 24th- 28th at the Thomas & Mack Center. There they will feature product samples and information. They will also have a booth at the PBR World Finals Fan Zone & Marketplace located at the Mandalay Bay Resort & Casino. The Fan Zone is free and open to the public with several of the top riders making appearances for autograph signings and interviews with PBR's exclusive entertainer, Flint Rasmussen.
Tickets are still available and can be purchased online or over the phone at 866-PBR-SHOW.

About Blue-Emu:
Blue-Emu proudly sponsors riders and bulls along with the PBR Blue-Emu Sports Medicine Team & the "Blue-Emu Wreck of Night" videos featured in the arena, as well as on the Blue-Emu and PBR's homepages. Blue-Emu is not only used by Professional Bull Riders but is a fan favorite for every day aches and pains. As the primary ingredient in Blue-Emu, emu oil emu oil efficiently penetrates the skin delivering soothing pain relief by reducing inflammation while providing natural moisturizers for the skin. Pick up a jar of Original Blue-Emu at mass, drug, club stores, supermarkets and other stores nationwide as well as at www.blue-emu.com & use this odor free product for fast acting relief of minor arthritis, muscle and joint pain. It works fast & you won't stink. For more information on Blue-Emu, go to www.Blue-Emu.com or follow us at https://facebook.com/BlueEmu and http://twitter.com/BlueEmu1.