Boost ROI by Doing Business on Twitter

Online, October 1, 2009 (Newswire.com) - Bristol, RI - September 30, 2009 - Get the latest Twitter advice in a new FREE special report from the Mequoda Group, a company that provides best practices for online publishers and marketers. In the report they explain how a social networking and micro-blogging service can promote your digital publication and be a significant source of new email subscribers.

The Twitter Advice For (and From) Content Marketers special report is full of marketing tips you can use to boost ROI by doing business on Twitter.

The Mequoda Group interviewed dozens of online publishers and content marketers who have been using Twitter for product promotion, contests, user feedback, customer service and lead generation. This report reveals the Twitter advice from publishers who are successfully doing business on Twitter.

As part of their social media strategy, news and magazine publishers are using the wildly popular site to distribute their content online. Learn how publishers in-the-know are using a hands-on approach to Twitter, which keeps them actively involved and re-tweeting posts from other publishers, responding to messages from their followers, and otherwise engaging in an ongoing discussion.

This report also explains how to measure the effectiveness of Twitter using Twitter-specific metrics and tools. Also included are techniques for using Twitter to sell magazine subscriptions, books, eBooks and more.

The Mequoda Group's research team has studied over 2,000 websites to develop marketing and business strategies for its audience of large and small publishers. Publishers can visit http://www.mequoda.com/free-reports/twitter-advice-for-and-from-content-marketers/ to claim a free copy of Twitter Advice For (and From) Content Marketers.
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The Mequoda Group teaches best practices in online publishing and marketing. In-depth research and best practice guidelines are made available through a free email newsletter and blog, webinars. seminars on CD, a membership website, live events and professional services.