CEO And Founder Of REV Media Marketing, Lori R Taylor, Finds Some "Slam!" For Purina Cat Chow

Online, May 10, 2011 (Newswire.com) - Lori R. Taylor, CEO and Founder of Rev Media Marketing, LLC host of One Click Society show on the Positive World Radio Network reviews viral videos for their ability to motivate buyers. She then rates them as "Spam" or "Slam!" and makes suggestions for how they could be better utilized as a marketing tool.

"These might be the two dumbest videos I've seen in awhile. They aren't new, so apparently I'm late to the party, and if you haven't seen them yet, then so are you! BUT, I have to ask, why isn't Purina capitalizing on these videos? Their stats for their entire channel are being dwarfed by a couple of very odd cats with only 821,787 channel views and total upload views of 1,584,399," Taylor said.

"Honestly, if someone sent me either of these videos "as is" I'd feel spammed or jealous of what they were smoking. But if a brand threw their weight at these unbelievably easy (and cheap) to create videos and built a funny story around them (funny is money) then maybe they'd have a shot at building the emotional connection they so desperately depend upon with me and 12 million + other people," she said.

With the onslaught of new technology and the need to stay abreast, many clients contact REV asking for their help in not only social media applications and strategy but other online initiatives such as website optimization, SEO and pay per click advertising campaigns.

Take a look at Lori's most recent post at her blog, or submit your own marketing video for her to review.
For more information on Lori R Taylor and REV Media Marketing's services please visit REVmediamarketing.com.
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About Lori R Taylor, Chief Executive Officer, REV Media Marketing, LLC: With over 20 years experience as an award winning direct response copy writer, brand builder and social media strategist, Lori focuses on unique content marketing strategies to build brand awareness, authority and rapport with your audience. REV Media Marketing, LLC is a "direct response 2.0" boutique agency in Cincinnati, Ohio focused on leveraging social media strategies integrated with internet marketing techniques to drive more leads and more sales to their client's bottom line.

Extraordinary engagement means knowing how to listen and add value in a way that is meaningful and mutually beneficial. This strategy has allowed Lori to build her Twitter following to more than 40,000 people in less than 6 months and more than 2,000 fans at her Facebook fan page.

Lori's 17 year career with RR Donnelley has given her extensive direct mail experience. She has created strategies and mailed billions of pieces of mail, helping one organization, in particular, raise over 2 billion dollars in 15 years, $5.00 at a time. The only way to optimize any channel is to test with a laser like focus. Good ideas are a dime a dozen. Execution is priceless.

Lori believes that going viral is a happening not a strategy, "If content is king and context is queen, you need to be relevant and extraordinary if you want to go viral." People hire Lori for one reason: her ability to create ninja like marketing road maps that leverage your marketing dollars and deliver measurable results straight to your bottom line.

About REV Media Marketing, LLC
REV Media Marketing, LLC turns the light on for your business by building awareness for your brands, carefully crafting and translating what you stand for, then participating and starting conversations with the right people at the right time. Their approach is fun yet strategic and methodical, with a greater purpose in mind: building trust, authority and want-focused-buyers to deliver more sales to your bottom line.

By focusing on positioning your message in a meaningful and purposeful way, they set goals and strategy, taking the mystery out of the process. By measuring results, REV fine-tunes the ideas that will get consumers and influencers discussing your products and services, ultimately transforming them into buyers.

For more information on REV Media Marketing please visit us at revmediamarketing.com.