CEO And Founder Of REV Media Marketing, Lori R Taylor, Interviews The Coach Of Coaches, Mark Anthony Bates

Online, May 23, 2011 (Newswire.com) - Nationally recognized Direct Mail Marketer and Social Media expert Lori R. Taylor, spoke with Mark Anthony Bates about the importance of being a good public speaker and how to overcome your fears if you aren't.

"Mark's highly sought after by all the top speakers in the world and travels across the globe to help them optimize their events. The way he does that is by watching them speak and helping them tie in their actions and their words and wrap it all into the same package so that they're congruent to the
people participating in the event," Taylor said.

"When I get into coaching speakers, I'm known as the coach of coaches, I really fell into this. Some of the things that I'd like share with your audience today is a little bit of marketing because I incorporate that as part of the communication and what the outcome is going to be," Bates said.

"When you're looking at the masses and when you're looking at your business and you're looking to break down things of how you want to communicate and be able to hit as many of the people individually in your market, make them feel that you're communicating directly with them, you do have to communicate with them on their level. It's really about their reasons why. It's their behavioral traits that you want to touch. It's making sure that you're firing off on all four levels, and there are usually about four levels of that communication. Once you do that, once you understand the basics of that, it's then the message becoming what is your message and that language that fits what resonates with you, so that you're coming across as your authentic self and people really connect with that authentic self." said Bates.

With the onslaught of new technology and the need to stay abreast, many clients contact REV asking for their help in not only social media applications and strategy but other online initiatives such as website optimization, SEO and pay per click advertising campaigns.

Take a look at Lori's most recent post on her interview with Bates and download the transcript at her blog, or visit her One Click Society radio show and listen to the entire interview.
For more information on Lori R Taylor and REV Media Marketing's services please visit REVmediamarketing.com.
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About Lori R Taylor, Chief Executive Officer, REV Media Marketing, LLC: With over 20 years experience as an award winning direct response copy writer, brand builder and social media strategist, Lori focuses on unique content marketing strategies to build brand awareness, authority and rapport with your audience. REV Media Marketing, LLC is a "direct response 2.0" boutique agency in Cincinnati, Ohio focused on leveraging social media strategies integrated with internet marketing techniques to drive more leads and more sales to their client's bottom line.

Extraordinary engagement means knowing how to listen and add value in a way that is meaningful and mutually beneficial. This strategy has allowed Lori to build her Twitter following to more than 40,000 people in less than 6 months and more than 2,000 fans at her Facebook fan page.

Lori's 17 year career with RR Donnelley has given her extensive direct mail experience. She has created strategies and mailed billions of pieces of mail, helping one organization, in particular, raise over 2 billion dollars in 15 years, $5.00 at a time. The only way to optimize any channel is to test with a laser like focus. Good ideas are a dime a dozen. Execution is priceless.

Lori believes that going viral is a happening not a strategy, "If content is king and context is queen, you need to be relevant and extraordinary if you want to go viral." People hire Lori for one reason: her ability to create ninja like marketing road maps that leverage your marketing dollars and deliver measurable results straight to your bottom line.

About REV Media Marketing, LLC
REV Media Marketing, LLC turns the light on for your business by building awareness for your brands, carefully crafting and translating what you stand for, then participating and starting conversations with the right people at the right time. Their approach is fun yet strategic and methodical, with a greater purpose in mind: building trust, authority and want-focused-buyers to deliver more sales to your bottom line.

By focusing on positioning your message in a meaningful and purposeful way, they set goals and strategy, taking the mystery out of the process. By measuring results, REV fine-tunes the ideas that will get consumers and influencers discussing your products and services, ultimately transforming them into buyers.

For more information on REV Media Marketing please visit us at revmediamarketing.com.