CEO And Founder Of REV Media Marketing, Lori R Taylor, Learns To "Change the Channel" With Felicity LeRouge

Online, April 28, 2011 (Newswire.com) - Nationally recognized Direct Mail Marketer and Social Media expert Lori R. Taylor, spoke with Felicity LeRouge about a journey they experienced together and how that changed her life forever.

"We're seizing the minute with my good friend, Felicity Lerouge. We're going to be talking with her about various topics, one of them being her new book, "Changing the Channel." There are also things that she's doing that are just as exciting with her Women and Empowerment Series. She's gone on the road with this seminar that she has been producing for people, and I'm really excited to hear more about it.," Taylor said.

"My book, "Changing the Channel," came out of an experience that I shared with you Lori, didn't we? In Fiji, at Tony Robbins' resort, Namale, when Tony brought some spiritual teachers from India to share an experience with us of raising consciousness, an experience called "Oneness." I came from quite a traditional background, and I was really, really weary about Indian gurus. I was really, you know, was this for me?" LaRouge said.

" I thought, no, I'll give it a chance, and it was one of the most life changing experiences of my life. We listened to this incredible teacher who was, at the time, only 29 years old, called Ananda Giri and wise, wise, wise beyond his years. But far more than what they said, was the way that we saw the teachers from the Oneness University in India interact with each other.," said LaRouge.

With the onslaught of new technology and the need to stay abreast, many clients contact REV asking for their help in not only social media applications and strategy but other online initiatives such as website optimization, SEO and pay per click advertising campaigns.

Take a look at Lori's most recent post on her interview with LaRouge and download the transcript at her blog, or visit her One Click Society radio show and listen to the entire interview.
For more information on Lori R Taylor and REV Media Marketing's services please visit REVmediamarketing.com.
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About Lori R Taylor, Chief Executive Officer, REV Media Marketing, LLC: With over 20 years experience as an award winning direct response copy writer, brand builder and social media strategist, Lori focuses on unique content marketing strategies to build brand awareness, authority and rapport with your audience. REV Media Marketing, LLC is a "direct response 2.0" boutique agency in Cincinnati, Ohio focused on leveraging social media strategies integrated with internet marketing techniques to drive more leads and more sales to their client's bottom line.

Extraordinary engagement means knowing how to listen and add value in a way that is meaningful and mutually beneficial. This strategy has allowed Lori to build her Twitter following to more than 40,000 people in less than 6 months and more than 2,000 fans at her Facebook fan page.

Lori's 17 year career with RR Donnelley has given her extensive direct mail experience. She has created strategies and mailed billions of pieces of mail, helping one organization, in particular, raise over 2 billion dollars in 15 years, $5.00 at a time. The only way to optimize any channel is to test with a laser like focus. Good ideas are a dime a dozen. Execution is priceless.

Lori believes that going viral is a happening not a strategy, "If content is king and context is queen, you need to be relevant and extraordinary if you want to go viral." People hire Lori for one reason: her ability to create ninja like marketing road maps that leverage your marketing dollars and deliver measurable results straight to your bottom line.

About REV Media Marketing, LLC
REV Media Marketing, LLC turns the light on for your business by building awareness for your brands, carefully crafting and translating what you stand for, then participating and starting conversations with the right people at the right time. Their approach is fun yet strategic and methodical, with a greater purpose in mind: building trust, authority and want-focused-buyers to deliver more sales to your bottom line.

By focusing on positioning your message in a meaningful and purposeful way, they set goals and strategy, taking the mystery out of the process. By measuring results, REV fine-tunes the ideas that will get consumers and influencers discussing your products and services, ultimately transforming them into buyers.

For more information on REV Media Marketing please visit us at revmediamarketing.com. One Click Society