Colin Shaw Is Recognized As One Of The World's Top Influencers According To Linkedin.
Online, October 9, 2012 (Newswire.com) - Colin Shaw, Founder & CEO of Beyond Philosophy, one of the world's first Customer Experience Consultancy's, joins the elite 150 thought leaders as part of the new INfluencers program launched by LinkedIn on Tuesday October 2, 2012.
Fast Company states; "the professionals' social network launched a new publishing platform designed to connect experts and thought leaders in business with a broader audience". Giving the ability to 'follow' influencers across a variety of industries makes the new platform even more engaging for LinkedIn members. "The goal is to get highly influential thought leaders to use LinkedIn to share big ideas and small ideas and tips," say Daniel Roth, executive editor LinkedIn.
The new concept enables thought leaders such as Colin Shaw; "to author long-form content and have the ability to leverage their brands and insights to generate a larger audience" says Fast Company. Therefore creating a service based on "higher-quality content from a selected number of influencers".
Forbes states LinkedIn have picked "a small pool of hand-picked 'influencers'. These 150 people were selected either for their broad name recognition (Barack Obama, Richard Branson, Deepak Chopra) or their cachet within specific industries".
Fast Company says "for years, Twitter and Facebook have had a monopoly on celebrities and big-name influencers, who would use the social networks to engage with fans. But soon, you may be choosing a different platform to keep up with the world's luminaries.
Colin Shaw is delighted to have been acknowledged as an influential thought leader and says; "I am very proud that all the hard work that the Beyond Philosophy team has undertaken; in pushing the boundaries of thinking and understanding the subject of how to improve an organization's Customer Experience is being recognised worldwide".
"It is all about getting results for our clients" Colin Shaw says. "Nothing pleases us more than when one of our clients significantly improves their Customer Experience. Maersk Line , the largest container shipping company in the world is a prime example of this. With Beyond Philosophy's help they moved their Net Promoter Score (Customer satisfaction), by 40 points in 30 months. "It's a proud day and it makes all of the effort worthwhile" say Colin.
Colin continues; "When I started Beyond Philosophy in 2002 the subject of Customer Experience was new. My first book 'Building Great Customer Experiences ', Palgrave MacMillan 2002; was ground breaking and laid the foundation for a whole industry". Now,a successful 10 years later, Colin and his team continue to prove their thought leadership status within the Customer Experience.
About Beyond Philosophy
Founded in 2002, Beyond Philosophy is a leader in helping organizations to create deliberate, emotionally engaging Customer Experiences that drive value, reduce costs and build competitive advantage. Specializing in strategic consultancy services, custom research, training and education, the company's thought leaders have also pioneered new methods of analyzing both the rational and emotional sides of the Customer Experience. Beyond Philosophy's four internationally bestselling books - Building Great Customer Experiences; The DNA of Customer Experience; Revolutionize Your Customer Experience; and Customer Experience: Future Trends and Insights - are available through the company's website or through any bookseller.
Beyond Philosophy maintains offices in Atlanta, Georgia and London, England. Additional information can be found at www.beyondphilosophy.com .
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Tags: Beyond Philosophy, Colin Shaw, customer experience, LinkedIn, social media