College Radio Promotion and Commercial Radio Promotion Help Artists Reach "Tastemakers," Get Airplay

Online, August 17, 2013 (Newswire.com) - There are roughly 700 college radio stations throughout the United States - an untapped wealth of airplay opportunities for many independent artists.

"College season is arriving and it's time for artists to start thinking about how college radio as well as commercial radio promotion can put their music in the hands of tastemakers across the country," said Serge Randolphe, Jr., President of Randolphe Entertainment Group, a boutique music marketing agency providing regional and national campaigns for independent musicians.

According to Arbitron, an international media firm that surveys the product patterns of U.S. consumers, about 92 percent of consumers aged 12 years and older listen to both commercial radio and college radio each week with radio being unique in its ability to reach people wherever they are: at home, at work, or in the car.

For over 15 years, Randolphe Entertainment Group has worked with independent musicians in every facet of music promotion and marketing services. This includes radio promotion (college radio, non-commercial radio, commercial radio FM, and Internet formats) such as commercial radio promotion, college music promotion, college radio campaigns, independent radio promotion, and radio promotion campaigns.

This is achieved through weekly contact with station Music Directors and weekly reports of which stations have added an artist's music to their rotation or playlist as well as any additional radio promotion such as contests, ticket giveaways, and promotional items to ensure an album receives maximum exposure.

"Our main focus is to launch independent musicians to greater success," said Randolphe, Jr. "An artist can advance their career more effectively by utilizing college radio and commercial radio promotion. We develop a campaign that targets and services your album to CMJ reporting college radio stations, non-commercial radio stations, and commercial radio stations with a national or regional focus."

Randolphe Entertainment Group has worked with artists like The Ave, Boy Jenius, Oh No No, Rudament, and Lil Marcus, as well as companies such as Suburban Music Management, Fishbowl Records, On The Rise Management, CD Baby, All Access Music Group, and College Music Journal.

Randolphe Entertainment Group is a boutique agency specializing in assisting musicians, independent record labels, and music management companies in every facet of music promotion and marketing services. REG has the ability to target and service the entire U.S. market with regional and national campaigns.

Contact:
Randolphe Entertainment Group
Serge Randolphe, Jr.
[email protected]
Ph: 877-202-1940