Communication Matters Announces Award in Sustainability

Online, March 15, 2011 (Newswire.com) - Communication Matters, the Hillsborough, N.C.-based strategic marketing company, announces it has received the 2011 Green Plus Sustainable Enterprise award from the Institute for Sustainable Development in the category of sole proprietor/home-based business.

The Green Plus Awards, given to smaller enterprises in the U.S. for excellence in sustainability, are presented annually by GlaxoSmithKline at the North Carolina Research Triangle Park Foundation. Finalists are chosen for setting an outstanding example in integrating business, community, and environmental best practices, as well as for their innovation in sustainability and their efforts to educate their communities and peers about the triple bottom line - people, planet, and performance.

Libbie Hough, owner of Communication Matters, was an obvious candidate for the award. She has taken steps to reduce water consumption, such as collecting rainwater in cisterns, using drip irrigation, and growing drought-tolerant plants. She has reduced energy use by relying on natural light, carefully managing her thermostat, and purchasing EnergyStar appliances. In addition, she supports renewable energy by purchasing renewable energy credits from NC Green Power. In order to reduce her transportation impact, Hough uses a fuel-efficient vehicle and telecommutes with contractors as much as possible. She carefully recycles and has opted in to online bill pay systems that eliminate the need for printing.

Hough is also heavily involved in the local community and serves on two boards - Mental Health America of the Triangle and the Hillsborough/Orange County Chamber of Commerce. She sponsors local nonprofit events and volunteers with community organizations. She is also a speaker for the American Heart Association and speaks to student groups in the Orange County School district in Orange County, N.C. Finally, Hough communicates all her efforts via her website in order to help educate and inspire others to do the same.

About Communication Matters
Based in Hillsborough, N.C., Communication Matters produces powerful marketing strategies for sustainable business growth. Libbie Hough launched the company in 2001 and uses a virtual business model to achieve her clients' marketing needs. To take projects from concept to completion, Hough calls upon members of a select group of award-winning independent marketing, design, and communication professionals from around N.C. and the United States. The company is a certified vendor with Green Plus, a sustainability certification and education program designed for small and medium-sized businesses and nonprofit organizations. For more information, visit www.cmatters.org.

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Contact:
Libbie Hough
Communication Matters
[email protected]
www.cmatters.org
919.967.8070