Cornery - The Popcorn Gallery Eyes Expansion into Indonesia, Thailand, India and China
On the back of strong sales in the Malaysian market, Singapore-based gourmet popcorn manufacturer and retailer Aramidth International Pte Ltd looks for further growth of its gourmet popcorn retail concept, Cornery - the popcorn gallery, in Asia.
Online, November 1, 2013 (Newswire.com) - Popcorn fans with discretionary taste buds are in luck. Cornery - the popcorn gallery, a contemporary gourmet popcorn retail concept store founded on the idea of revolutionising the conventional perception of popcorn in Asia, has identified 4 markets in Asia for franchise development. Indonesia, Thailand, India and China are open for new stores. The search is on for franchisees with passion, a strong work ethic, and a love for Asia's increasingly popular snack choice.
Aramidth International Pte Ltd, which owns and franchises Cornery - the popcorn gallery stores, is looking at an additional of 12 stores from the current 3 over the next 3 years. Cornery - the popcorn gallery is known for its fresh and high quality gourmet popcorns, offered with a choice of more than 22 flavours that were developed to suit the Asian palates. Its signature Butterscotch gourmet popcorn has become Singapore's favourite popcorn.
Explaining the company's expansion plans, Suyanto Agus, CEO, Aramidth International Pte Ltd said, "In most parts of Asia, popcorn consumption is confined to within the walls of the movie theatres. Due in no small part to the establishment of Cornery - the popcorn gallery, a new culture of consuming popcorn outside of movie theatres has emerged in Singapore. Today, we can see that people in Singapore, though not all, have accepted popcorns as a great snack that can be eaten anytime and anywhere. Cultures can transcend geographical boundaries. Indonesia, Thailand, India and China are bereft of quality popcorn options; consequently the popcorn culture is still undeveloped. A Cornery franchisee would have the opportunity to become a real first mover in these markets."
Aramidth International Pte Ltd, which started with a small production plant in May 2008, is Singapore's largest supplier of popcorn products to foodservice operators. It opened its first international franchise store in Kuala Lumpur, Malaysia, in May 2013. Since then, 1 further store has been opened in Malaysia and 2 more are slated to open in the next 6 months. Encouraged by the impressive early sales performance of the Malaysia stores, Aramidth International Pte Ltd has brought forward its expansion plans and wants to increase its foothold in Asia.
"Cornery is the only Asia-based gourmet popcorn retail concept with in-store popcorn production," Agus added. "Compared to similar franchises, which can only be found in North America, Cornery has the competitive advantage of offering its Asian franchisee lower start-up costs, logistics costs and lead times. "
Agus and his company provide everything a franchisee needs to get a new Cornery - the popcorn gallery off the ground. Along with a growing brand and a solid, proven business system, the ownership team provides training in all operations and procedures.
"My franchisee loves that I am 100% dedicated to them and that I have tremendous passion for my business," Agus said. "Having built up the business, I know its every single aspect. I am personally and extensively involved in franchise training as it is only right that franchisees receive training from the best qualified trainer. My personal involvement and support, along with my franchising team's, will not be found wanting. We will be there every step of the way. All Cornery franchisees will recognize that we have strong interest in their success and that we are looking after their success every day."
Each Cornery - the popcorn gallery franchise location is a micro-manufacturing facility producing fresh gourmet popcorn. The open concept kitchen - see it, hear it, smell it and taste it - provides multi-sensory excitement for customers. Customers are pampered with an uninhibited sampling session before they decide the flavour to buy. Upon confirmation of order, the selected popcorn is packed into Cornery's purposefully designed packaging. Fitted with a reclosable airtight device, long-lasting freshness and crispness of up to 1 month are made possible even in humid tropical climate.
For more information about Cornery - the popcorn gallery franchise opportunities, contact Suyanto Agus at (65) 6266 6201 or [email protected].
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