Cosmetics and Skin Care Company Charity by Dawn Lilly Launches Social Media Site for Consumer Participation

Online, April 13, 2012 (Newswire.com) - Many companies are utilizing social media as a means to engage consumers. One local Pittsburgh company has taken it one step further and created their very own social networking site where consumers are asked to be involved in company decisions.

Charity by Dawn Lilly, LLC is a direct to consumer exclusive make up and skin care line and each month, $1 from every product sold is donated to a different selected charity. Charity by Dawn Lilly has a mission to not only have a positive impact on the world through the things we do in our day to day lives, but to encourage others to do so as well. Through their newly launched social networking site, they seek to engage the consumer in a unique way and have them assist with guiding the decisions of the charities that are selected each month to be the recipient.

They invite individuals to join their social network and share their stories regarding the organizations and charities that they are passionate about. Their goal is to make their mission a team effort and whether you look at Charity by Dawn Lilly as a supporter, a philanthropist, a sales consultant, a vendor or a customer - they want the experience to be involved and positive. "We believe in the power of working together and spreading positivity. We want to hear and listen to our customers, representatives and supporters and make them an integral part of our mission. This is a cosmetics and skin care business, but no matter what business you are in, there are ways to utilize what you do and also be in the business of making a better world" according to Dawn Lilly.

Charity by Dawn Lilly seeks to be an advocate and a leader at companies engaging the consumer in a relatively new call to action kind of way and making them part of the team.