Coupon Sites Usage Rockets During Economic Downturn - Over $850 Million Saved
Online, June 28, 2011 (Newswire.com)
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Amidst a recession as close to the Great Depression as ever before, online coupons have become a full-fledged sector of the website world. Coupon redemption had been in a steady decline every year since 1992, until just a few years ago when the "Great Recession" hit and coupon use soared at colossal rates. The trend mimics what the market saw during earlier hard times but with one important difference - now consumers are grabbing their savings with online coupon sites.
The year 2009, right after the first major signs of a U.S. financial downturn in October 2008, produced the most tremendous results - a whopping 29% increase in the use of coupons, particularly online coupon codes and printable coupons. In that year alone, consumers redeemed over 3.3 billion coupons for merchandised goods, equivalent to over $858 million in savings.
Sites that already had a loyal following and an established distribution of printable coupons and coupon codes, such as MommySavesBig.com and other major online store coupon sites, took off like rockets. Store coupons and coupon codes online have proven to produce great results, with a 92% increase in internet distribution and 360% increase in consumer redemption. This phenomenon of effortless online coupon sites is not projected to slow down. The expected growth in Smartphones and internet-enabled devices will make it even easier for consumers to add media and access savings from such sites.
In addition to offering printable coupons, MommySavesBig.com, for example, provides round-the-clock chances to enter Sweepstakes and Getaway items. Some prizes include Southwest Airlines Roundtrip Airfares, Harley Davidson Motorcycles, Vacations to Chile and Florida, and Gift Cards to a large variety of stores and shops. That particular site, unlike many of its competitors, also offers its own prizes for Facebook fans (see http://www.MommySavesBig.com for more details). Such sites also offer Grocery Store Coupons, Online Coupon Codes, Free Samples, Sweepstakes & Contests, Mail in Rebates, and can even help you find deals for specific stores. Major savings could be found using coupons for Michaels, Joann coupons, Kroger coupons, Home Depot coupons, Chuck E. Cheese Coupons, and Home Depot Coupons. They also provide coupons to online providers such Overstock.com and VistaPrint.com coupon codes.
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