Creative Digital Agency Releases E-Book, COVID-19 Recovery and Adaptation Report for Brands and Businesses
Shifting Consumer Behaviors and How Brands are Responding
SAN RAMON, Calif., April 30, 2020 (Newswire.com) - Creative Digital Agency (CDA), a full-service, San Francisco-based agency, has just published a free e-book: COVID-19 Recovery and Adaptation for Brands and Businesses. The report combines weeks of research into:
- Shifting consumer behaviors, by demographic
- Digital shopping innovations
- Paid media trends
- Performance metrics from real-world COVID marketing campaigns
- Insights and recommendations for small businesses and large brands
The e-book assembles research, trends, and insights from industry leaders and offers actionable best practices from a multitude of industries.
Inside, readers will find a two-step structure to effectively develop new programs to mitigate lost revenue, while updating creatives, messaging, and strategic approach:
- Understanding the shifts in consumer mindset and behaviors, and how these shifts should inform a new approach.
- Executing the actual programs to meet the needs of this changing audience.
COVID-19 Recovery and Adaptation for Brands and Businesses is now available as a free resource at CreativeDigitalAgency.com
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About CDA
Creative Digital Agency, Inc. is a boutique, full-service agency, with a tightly-knit team of strategists, storytellers, and cross-media advertising experts. They specialize in unique media habits, creative formats, and voice required to reach and engage a modern, digital audience, age 22-40.
CDA handles each step of the process; everything from kindling the first spark of an idea, to building the finished product, to planning and executing targeted cross-media ad campaigns.
They are also a three-time recipient of the Mobile Marketing Association Global Smarties Awards, a recipient of Mobile Marketing Magazine’s Effective Mobile Marketing Awards, and are ranked in the top specialist agencies in the world on the Mobile Marketing Association’s Global Business Impact Index.
Click here for CDA’s Press Kit. For more information or to arrange an interview with Founder/CEO Jin Kim, please contact:
Barbie Chiu | PR & Media Relations Specialist
909.851.5958
Source: Creative Digital Agency
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Tags: brandmarketing, coronavirus, covid-19, marketingstrategy
