CrowdEngineering and Massolution Join Forces to Provide Enterprises with End-to-End Crowdsourcing Solutions

Online, May 23, 2012 (Newswire.com) - San Francisco, CA- CrowdEngineering, leading provider of Enterprise Crowdsourcing and Social CRM solutions and recently awarded by Gartner as "Cool Vendor in Social Software and Collaboration," and massolution, the leading research and advisory firm in enterprise crowdsourcing, announced a partnership to provide enterprises with an end-to-end crowdsourcing solution, aimed at identifying, developing and implementing crowdsourcing opportunities across operations.

According to a recent report by massolution, crowdsourcing continued to demonstrate growth in 2011, with revenues increasing over 75% when compared to 2010. The report also found that large enterprises with revenues above $1B are early adopters of crowdsourcing. Massolution and CrowdEngineering's enterprise crowdsourcing solution enables these large enterprises to accelerate crowdsourcing deployments to increase performance, reduce costs and drive sales. With CrowdEngineering and massolution's end-to-end approach, enterprises can now identify and evaluate crowdsourcing opportunities, as well as quantify the ROI of crowdsourcing implementations.

Massolution's enterprise crowdsourcing methodology helps enterprises identify opportunities to improve existing vertical and horizontal processes through the use of crowdsourcing. The methodology enables rapid discovery and prioritization of crowdsourcing opportunities to access an on-demand, scalable workforce to perform work from simple to complex tasks. It also assists in engaging employees and customers in activities including problem solving, idea generation, customer-to-customer support and sales.

CrowdEngineering's end-to-end crowdsourcing design, implementation and management platform, CrowdForce, allows enterprises to implement crowdsourcing solutions by directly connecting them to a crowdsourcing workforce, in an enterprise-ready working environment, fully integrated with enterprise platforms and business processes.

"Crowdsourcing is already demonstrating its tremendous potential and represents an opportunity for the next-step-change in improving enterprise productivity," said Gioacchino La Vecchia, CrowdEngineering CEO and founder. "As more and more enterprises begin to explore crowdsourcing, they need a structured approach to examine business processes to identify the opportunities for enhancing performance via crowdsourcing. We strongly believe our partnership with massolution will meet the needs of large enterprises as early adopters begin to aggressively explore and implement far-reaching crowdsourcing strategies."

"Crowdsourcing is just now reaching the large enterprise market," said Carl Esposti, CEO of massolution and founder of Crowdsourcing.org. "The pioneers in enterprise crowdsourcing have been the Goliath's of Internet-centric businesses that have massive Big Data demands and large-scale needs for content generation and moderation. Our suite of enterprise crowdsourcing tools enables the identification and analysis of use cases and, working with CrowdEngineering, we can closely integrate these elements to rapidly deliver a production- ready platform for fully integrated crowdsourcing processes."

About CrowdEngineering

CrowdEngineering is a company operating in the Social CRM (Customer Relationship Management) arena in Europe and the U.S.A. Its innovative technology platform, CrowdForce, has already been acknowledged as one of the most complete and innovative in the industry both by the market as well as by analysts. CrowdForce enables an enterprise's customer base and its web community to become valuable collaborators, a workforce who can be involved in various business processes such as customer support, sales and marketing, the three cornerstones of Social CRM. CrowdEngineering is supporting a number of companies in the fields of Telecommunications, Media, Finance and Public Administration to design and implement their Social CRM strategy. CrowdEngineering raised $4M in a series A round in May 2011

About Massolution

Massolution™, a business unit of Crowdsourcing LLC, that also operates the industry website Crowdsoucing.org, is a unique research and advisory firm specializing in the crowdsourcing and crowdfunding industry. massolution's unique data assets, fact-based research and proprietary intellectual property, drive forward-looking and actionable insights that inform the strategies and operations of business leaders and market stakeholders.

Massolution works with leading organizations to deliver crowdsourcing business models that access an on-demand, scalable workforce to deliver improved business performance and to drive product and service innovation and enhanced levels of customer engagement. Our team has experience working in large enterprise environments designing, implementing, and managing crowdsourcing initiatives.

More information at www.massolution.com or www.crowdsourcing.org.

Media Contacts

massolution
Jennifer Moebius
[email protected]
Phone: +1-617-922-8004
Twitter: www.twitter.com/Crowdsourcing_ 

CrowdEngineering
[email protected]
Phone: +1-650-215-3295 or +39-050-44076
Web: www,crowdengineering.com
Facebook: www.facebook,com/CrowdEngineering
Twitter http://twitter.com/crowdeng