Dealership Receives Subaru Stellar Care Award

Online, April 10, 2012 (Newswire.com) - Subaru of America has presented Fred Beans Subaru of Doylestown with its prestigious Subaru Stellar Care Award, which recognizes an elite group of dealerships for how well they take care of and build relationships with their customers.

"The Subaru Stellar Care Award is given to top-ranking Subaru dealers who deliver an exceptional ownership experience to our customers," said Bill Cyphers, senior vice president of sales for Subaru of America. "Award recipients meet the high Stellar Care benchmarks for customer satisfaction, brand representation and operational excellence.

"Our brand has enjoyed record sales for the past three years. This success is due in large part to the excellent efforts of our retailers."

Developed by Subaru of America in cooperation with Subaru dealers, the Stellar Care program focuses on developing positive, long-term relationships with Subaru customers as a fundamental part of daily business for a Subaru retailer.

"This is a huge honor as well as confirmation that Fred Beans and Subaru share the same commitment to our customers," said Phil Calvert, general manager. "We're proud to be named to this exclusive group of Stellar Care Award winners and recognized for the way we take care of our customers and represent the Subaru brand."

The highly coveted award does not come easily: to be named a Stellar Care recipient, Subaru dealers must dedicate significant time and resources to the customer experience throughout the year. Performance measures for the program range from participation in all customer-focused Subaru programs to maintaining a customer-friendly, inviting facility. Dealers must also achieve outstanding satisfaction scores for all key areas in Sales and Service.

Fred Beans Subaru has occupied its current quarters only since last May, when extensive renovations to its showroom, service department, parking areas, offices and customer areas were completed. The project gave the 13-dealership Fred Beans Automotive Group one of its freshest and most stunning facilities to date.