Diamond Earrings - Exotic and Affordable Through UK's New Portal, Diamond Connoisseurs

Online, November 26, 2009 (Newswire.com) - Trying times for many across the world are leading to greater competitiveness than ever in the marketplace, especially in the diamond jewellery arena. Diamond Connoisseurs, a UK portal, is keeping diamond earrings affordable for all, with substantial discounts on products sourced through the site.

London, England, 27 November, 2009 - Diamond earrings are still within the reach of the ordinary person, according to UK diamond jewellery portal Diamond Connoisseurs. Utilising sale items, discounts and regular savings such as jewellery auctions can provide immense saving off the recommended retail price for high-quality items, according to the company.

Several partners stores at Diamond Connoisseurs have regular sales with substantial discounts on diamond earrings. These include:

• Goldsmiths
• F Hinds
• Ernest Jones
• H Samuel
• The Diamond Store
• And Coloured Rocks, which holds a jewellery auction at noon every day.

The Diamond Store is currently holding a sample sale, which includes a wide variety of diamond earrings. Some of the pieces recommended for July also include rubies, the birthstone for the month. The Diamond Store has:

• 9ct white gold ruby and diamond earrings with 0.65ct of diamonds for £149, a saving of £180 off RRP
• 9ct white gold ruby flower detail diamond earrings for £179, a saving of £256 off RRP

Purely Diamonds are diamond jewellery manufacturers selling direct to the public online. Their current diamond earring sale items include :

• 18ct white gold hoops with 0.42ct of white diamonds for £460, a saving of £295 off RRP and a saving of £32 off normal Purely Diamonds prices.

Goldsmiths is one the largest diamond jewellery partner sites for Diamond Connoisseurs. Specials here are usually substantial, and diamond earring discounts currently include:

• 18ct three tone gold diamond earrings at 50% off, now only £242.

Coloured Rocks' auctions are held at noon most days, and according to Diamond Connoisseurs, are very popular with customers. All auctions are reverse or 'Dutch' auction setup. Customers will occasionally see a 'Price Plunge', where even customers who have committed to buy the diamond earrings (http://www.diamondconnoisseurs.co.uk/earrings/) have the price reduced for them until all are sold or removed from the auction.

"We are not seeing a reduction in demand generally, but we are certainly seeing consumers become choosier about where the spend their money, and what they get for it", said Diamond Connoisseurs.

"Several of our partner pages are set to open on the sale items, and we find that customers really appreciate this", said a representative of the company. "The feedback we have is that people prefer to see the discounts first, rather than having to hunt for them".

"And the quality of the sale items is getting better and better", they continued.

About Diamond Connoisseurs:

Diamond Connoisseurs weighs up the cut, colour, clarity and colour of a huge range of diamond stores and their collections for you.

• You'll be delighted to find sources for diamond pendants for everyday wear that are within your budget, as well as unique pieces that have never graced a decolletage before.
• Diamond rings need to be sturdy as well as sweet and special - we bring you stores that sell the best.
• The cool luxury of a diamond necklace doesn't need to blow your budget - we've assembled a range of stores that stock the inexpensive to the lavishly iridescent.
• Men are coming to love the glint of diamond jewellery, and the way it accents their features just as much as women, and we incorporate a special section for men's diamond jewellery.

For those of you feeling overwhelmed by the science of a diamond, we also present all that you need to know in our Diamond Buyer's Guide.

For more information please contact:

Liam Brandon
Marketing Manager
Diamond Connoisseurs
Email: [email protected]
Website: www.diamondconnoisseurs.co.uk