Dog Does Tricks Creates Chapman's Ice Cream New TV Commercials

Online, August 12, 2010 (Newswire.com) - DOG DOES TRICKS (www.dogdoestricks.com) a Toronto based Advertising/Production boutique that specializes in Television commercials, recently completed 3 CHAPMAN'S ICE CREAM National spots (1 x :30 sec & 2 x :15 sec).

Chapman's, based in the small town of Markdale Ontario (www.village.markdale.on.ca), is Canada's largest Independent manufacturer of ice cream (www.chapmans.ca) . On September 4th 2009 the company fell victim to a fire that saw the loss of their main production facility and offices. In the wake of the tragedy, the Chapmans bravely chose the monumental task of rebuilding. In the months that followed, the outpouring and support they received from people all across Canada as well as their employees (who they continued to pay full salary despite the fact that they were now not working) prompted the family to commission DOG DOES TRICKS (the company that has created and produced their commercials for the last 3 years) to develop television commercials that would not only inform Canadian viewers of the tragic event and the Chapmans' commitment to rebuild, but also thank their retailers, consumers and employees for their continued support as well as reinforce the Chapman's Canadian Pride.

Working closely with Mr. & Mrs. Chapman along with their son Mr. Ashley Chapman, DOG DOES TRICKS created television commercials (directed by Terence Babb) that are poignant, emotional and feature the Chapman family for the first time on tv. (http://www.chapmans.ca/commercial2010.aspx)

The feedback was immediate:

"....The Chapman's commercial is one I will never get tired of watching. Mr. Chapman's words are proud & powerful and Mrs. Chapman's are sincere..." -Linda TORONTO

"...We just saw your commercial on TV here in Winnipeg, and I wanted to let you know that we both were moved by it....." - Kelly WINNIPEG

"I wanted to let you know that your new commercials are just fabulous... even when at the water cooler the subject of Chapman's Ice cream has come up and everyone loved all of your new commercials. BRAVO" - N.R. ONTARIO

"I just wanted to email you in regard to your new tv commercial. It brought me to tears then (and it still does every time I see it) -- what a wonderful, touching commercial". - Leanne EDMONTON

We at DOG DOES TRICKS (www.dogdoestricks.com) would like to thank CHAPMAN'S ICE CREAM (www.chapmans.ca) for once again giving us the opportunity to communicate their vision and to create sincere, heartfelt commercials that have touched many Canadians on so many levels. We fully support them in their rebuild and wish them continued success in their future endeavors.

To learn more about DOG DOES TRICKS or to see more of our work please visit us at www.dogdoestricks.com or call us at 416 894 9414.