ELYSEE Announces the Addition of Two Top Retailers in Los Angeles

Online, March 11, 2011 (Newswire.com) - After entering the U.S. market to instant acclaim in 2010, ELYSEE timepieces continues to expand their presence with the addition of two top retailers in Los Angeles - Feldmar Watch Company and Dejaun Jewelers.

"Retailers are noticing that we offer premium quality, high-style timepieces at an affordable price point, which is especially beneficial as consumers continue to search for value," says Zion Reuven, National Vice President of ELYSEE USA. "Our core customer wants a European watch under a thousand dollars."

To this end, all timepieces are designed and crafted in Germany, with retail prices for a wide range of automatic and quartz-powered models from $295- $995.

ELYSEE will continue to focus on strategically adding retailers in key markets around the country that have stellar reputations.

"We are excited to welcome Feldmar Watch Company and Dejaun Jewelers to the growing ELYSEE family," adds Zion. "They are both top retailers in Los Angeles who see the value and potential of our brand."

ELYSEE timepieces are currently sold at fine jewelry retailers around the country.

The brand will launch several new styles at Baselworld 2011, in Hall 5.1, Booth E35.

About ELYSEE

Although a 50-year-old European brand, ELYSEE timepieces entered the U.S. market in 2010 to instant acclaim. Embracing the spirit of 'heritage' - classic details that evoke a storied history - a retro style is one of the company's hallmarks. The other, construction, is enhanced by standard features including high-end complications, surgical-grade stainless steel and finely-stitched leather bands. The collection includes timepieces for both women and men.