Encore CEO To Speak At 2012 Personalization Summit In San Francisco
Online, March 20, 2012 (Newswire.com) - New York City ---- Steve Latham, CEO of Encore Media Metrics, will moderate an executive panel at 2012 Personalization Summit in San Francisco on April 19, 2012. The panel "The Display Ecosystem: The Next Dimension in Online Advertising" will address the past, present and future of display media. The panel session will take place at the Mission Bay Conference Center.
"The 2012 Personalization Summit brings together key decision makers to discuss best practices in online advertising and provide a glimpse into the future of the industry," Latham commented. "Our panel will seek to make sense of the display media ecosystem and the implications for brands, agencies, media vendors and solution providers."
Moderated by Latham, the panel will feature industry thought leaders with CEOs from BrightRoll, eXelate, Clearspring Technologies and ReTargeter.
Details for the panel are as follows:
Panel: The Display Ecosystem: The Next Dimension in Online Advertising
Thursday April 19, 2012 @ 2:30 pm
Mission Bay Conference Center in San Francisco, CA
For more please visit the summit online at http://personalizationsummit2012.com
About Encore Media Metrics
Encore Media Metrics helps marketers optimize performance through better analytics. As a pioneer in Attribution, Encore helps clients measure performance across channels and beyond the last click, producing actionable insights while reducing the cost and complexity of media measurement. For more information, visit Encore Media Metrics at http://EncoreMetrics.com or Encore's Attribution Blog at http://Attribution101.com
About the 2012 Personalization Summit
Sponsored by Deloitte, Rapleaf and LiveRamp, The 2012 Personalization Summit is a 1-day forum discussion bringing together 150 of the top executives, experts, influencers, and other prominent leaders with a vested interest in personalizing today's world. Where has the last year taken us with the topic of personalization? What new implications and innovations are on the rise for 2012? Stay tuned for more updates! For more information visit http://personalizationsummit2012.com
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Tags: advertising, analytics, attribution, encore media metrics, marketing, personalization summit, steve latham