ESPN and HarperCollins to Discuss Tablet Economy at CleanSlate 2011

Online, May 27, 2011 (Newswire.com) - OnTrack Communications LLC announced today that John Kosner, Senior Vice President and General Manager, ESPN Digital and Print Media and Corinne Helman, VP, Digital Publishing and Business Development, HarperCollins Children, will speak at their inaugural conference examining how progressive media, advertising and publishing companies are adapting to and harnessing the power of the tablet.

CleanSlate 2011: Marketing and Media in the Tablet Economy, taking place July 19th, 2011 in New York City, will explore how consumers are absorbing content on the tablet and the innovative strategies that advertisers, publishers and media owners are taking to monetize this new opportunity.

Sponsored by The Consumer Electronics Association (CEA), the agenda features thought-provoking keynotes, panels and analyst roundtables covering the state of the tablet economy, the effect on digital advertising and how the tablet is creating new revenue opportunities.

"The addition of John Kosner and Corinne Helman further cements the fact that CleanSlate 2011 is shaping up to be the premier tablet event," said Kathy Foreman, partner, OnTrack Communications. "As mobile advertising continues to evolve, it is imperative that innovative companies, like ESPN and HarperCollins, share their knowledge in order to keep the industry moving forward. These new speakers will give attendees the opportunity to learn from the experts at the forefront of this new revenue opportunity."

For more information or to REGISTER for the CleanSlate 2011 conference, please visit the event website at http://cleanslate.ontrackevents.com or contact OnTrack Communications at (203) 883-9450.

For information on sponsorship opportunities, please contact Marilyn Harrington at (203) 966-0101 ext 226.

Attending the event? Let us know on Twitter at http://twitter.com/CleanSlate2011.