Exclusive Life Insurance Leads May Be Garnered In Multiple Ways
Online, April 30, 2013 (Newswire.com) - "Some insurance agents just do not want to invest in buying leads. That is completely up to them and more power to them if they can keep their business going by finding leads other ways. It isn't easy, but unless they have the experience of trying to find leads that way, they won't know the difference that exclusive life insurance leads make to their sales records," remarked Clelland Green, RHU, CEO, and president of benepath.net, Pennsylvania.
The bottom line is that without leads in the insurance business, growing an agency is difficult, if not almost impossible. Certainly, there are some leads that will not work out; more so with self-generated leads, rarely with exclusive leads.
"Other methods for self lead generation include networking, making cold calls, hosting seminars, volunteering in the community and offering incentives to existing clients. While that is a wide range of methods to try, it would largely depend on how much time the agent is willing to spend not making money while chasing leads. On the other hand, buying exclusive leads means the pre-screened, pre-qualified leads arrive in their inbox as often as they like and they're ready to work right away," Green pointed out.
Agents need to decide for themselves what works the best for them and their sales goals. If they have the time and money to chase cold leads, then that is what they should try. It is always best to have that kind of experience in any event, since there needs to be a baseline comparison of lead generation methods and results to determine how they are working, whether they are effective or not, and most importantly, whether those methods are bringing in sales.
"There is an enormous difference between working hard and going flat out to chase cold leads and signing up for exclusive qualified leads to arrive by email, ready to be worked. If the growth of your business is your main goal, you might want to give exclusive life insurance leads a fair trial. You will like the results," said Green.
To learn more, visit http://www.benepath.net
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