Fashion for Japan: Shin Koyamada Foundation, Preco, and EM & Co Host Fundraiser and Fashion Show

Online, May 18, 2011 (Newswire.com) - EM & Co boutique, Shin Koyamada Foundation, and organic jewelry designer Preco, are hosting a red-carpet fashion event to benefit the Japanese Earthquake and Tsunami victims in Tohoku region of Japan. On Friday, May 20th, 7-10 pm, Hollywood actors, fashion designers and models will unite at West Third Street boutique, EM & Co, to raise funds for sending much-needed basic supplies and goods to the 150,000 homeless victims of the March 11 disaster.

Hollywood/Japanese actor Shin Koyamada's non-profit organization established the Japan Emergency Relief Fund of America (JERFA) in response to the devastating earthquake and tsunami of March 11. JERFA, officially partnered in the US with the Japanese Ministry of Foreign Affairs for collecting and sending much-needed supplies and goods to the victims, has been sending 20-foot containers of emergency medical supplies, school supplies, and basic items to the Tohoku region of Japan.

"It's been two months since the March 11 disaster," says Eveline Morel, owner of EM & Co, "Japan's no longer in the news, but when you look at 130,000 people that still have no place to live, have nothing, and eat one lunch box meal per day, I quickly realize how fortunate we are here. They have no place to buy food, gasoline, or basic things, even if they have money. There are no hospitals, all this is gone. And now, with the radioactive contamination, they can't even use the water, the milk and local vegetables are also unsafe...We can't even begin to comprehend. Even if what we do is just a drop in a bucket, we still have to do something," says Morel.

The Fashion Show will feature collections by two Japanese designers, and a silent auction. Miss Japan and other Japanese guests will be present, dressed in traditional kimonos, as well as five Shaolin Kung Fu monks, and Japanese children modeling t-shirts created by kids for Japan. Celebrities coming out to support the event include Olympic Boxing Champion Wayne "Pocket Rocket" McCullough, Am Radio's lead singer Kevin Ridel, White Power Ranger Jessica Rey, Brendan Robinson ("Pretty Little Liars"), Isabella Cascarano ("Flash Forward"), Cole and Dylan Sprouse ("The Suite Life of Zack & Cody"); model/guitarist Frankie Clarke, Frankie B. creator/designer Daniella Clarke, Guns N' Roses guitarist Gilby Clarke, Miss Asia, and Miss Singapore.

Tickets, priced at $20, will be sold at the door and online at www.koyamada.org and http://shoponline.emandco.com. 100% of the proceeds from the ticket sales, T-shirts, and silent auction are donated, as well as a portion of the sales proceeds from Preco jewelry and the boutique. The Event takes place from 7:00 pm to 10 pm at the EM & Co boutique located at 7940 W. 3rd Street, LA, CA 90048, and the fashion show is at 8:00 and 8:45 pm.

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About Shin Koyamada Foundation:

The Shin Koyamada Foundation founded in 2008 by Japanese actor, producer, and Martial artist, Shin Koyamada, to empower youth and promote an Earth-Friendly lifestyle, set up the Japanese Emergency Relief Fund of America (JERFA). A nationwide official partner in the US with the Ministry of Foreign Affairs of Japan relief, JERFA has successfully raised enough funds for a first 20-ft container sent end of March, with another following at end of May. The Shin Koyamada Foundation aims to raise $80,000 and continue to send containers throughout the rest of 2011. JERFA is entirely run and managed by dedicated volunteers, and all funds contributed will be used to aid the Earthquake and Tsunami victims. For more information: www.koyamada.org.

About PRECO:

Founded by jewelry designer Diana Irvin and Marilyn Ligon, and based in Miami, PRECO designs, manufactures, and distributes fashionable organic jewelry created entirely from plant and vegetable materials, including seeds, nuts, coconut, orange peel, and vegetable ivory. For more information on PRECO, visit: www.precostore.com.