Financial Professionals: Discover How a Cutting Edge, Interactive Sales Forum and Resource Center Can Help Skyrocket Your Success

Online, March 19, 2010 (Newswire.com) - [03.10.10 San Francisco, CA] Sales professionals in any industry need to stay on top of the latest tools, techniques and trends in order to succeed. However, reaching their potential clients can be challenging when you consider that on average, people are bombarded with no less than 3,000 marketing messages every day. This can make getting the attention of prospects a particularly daunting task for financial professionals but now there is a new tool they can add to their sales arsenal. Larkspur Data Resources has launched a unique online Sales Forum & Resource Center that will assist financial advisors in their quest for sales success.

Periods of economic downturn understandably produce the most unhappy brokerage customers; individuals who are now willing to consider a new direction in asset management. With Larkspur Data's Sales Forum and Resource Center, financial advisors can tap into a gold mine of topical information, resources, and networking that will help them sharpen their sales skills as they grow their businesses.

"Market research has shown time and again that high net worth prospects do not want cookie-cutter solutions to what they perceive to be their unique problems and personal needs," says Robert Morris, Chief Operating Officer of Larkspur Data Resources. "Information overload in this high-tech world calls for eye-catching, creative approaches that immediately distinguish you from the competition."

Getting an edge can include learning from others who have faced the same challenges. The Resource Center is designed to be an open forum for industry professionals and sales experts to discuss and share innovative sales techniques that have been tested in real-world situations. Topics will include: 1) How to become a recognized expert in your field, 2) How to consistently attract new prospects seeking your professional advice, 3) How to apply the latest in sales techniques to any niche market, and 4) Prospecting methods that will help advisors close more sales with little wasted effort.

To kick-start this new Sales Forum & Resource Center, Larkspur Data is offering a free 12-page report on how to write attention-grabbing headlines for direct mail pieces, websites, PowerPoint presentations, news promotions and other electronic communications.

"One of the most powerful experiences in this industry takes place at sales conferences where a group of top-producing financial advisors come together to share their best ideas, "says Morris. "When you come home from a productive sales conference, you feel energized, enthusiastic and eager to apply what you've learned. The goal of the Sales Forum is to recreate that thriving, dynamic environment in an easily accessible online format."

Robert Morris is Chief Operating officer of Larkspur Data Resources, Inc. He has over 20 years experience working in the financial services industry. He has held positions at DeanWitter, Lehman Brothers, Merrill Lynch, Colonial Funds, and American Skandia.

Larkspur Data Resources, Inc. Established in 1994, Larkspur Data has become the leading provider of targeted database marketing tools for the qualified plan, high net worth and tax-exempt markets. For the past 16 years, Larkspur Data's products have helped thousands of financial professionals expand their customer base and gather billions of dollars in new assets under management.

Website: www.larkspurdata.com
Email: [email protected]
Sales Forum and & Resource Center: blog.larkspurweb.com