First iPhone travel guide with integrated Augmented Reality

Tripwolf presents the first mobile travel guide with Augmented Reality function at ITB Berlin

Vienna | Berlin March 9, 2010. The social travel guide tripwolf (http://www.tripwolf.com) presents the first mobile travel guide application for the iphone with an integrated Augmented Reality Viewer at the ITB in Berlin. Augmented Reality enhances reality by connecting the real world with the digital world. It tracks the current geographic location with the GPS Signal and then displays all available information on the live screen browser using the iPhone camera. Travelers will now be able to point their iPhone at any new object in a foreign city and retrieve all available information the online travel guide has on it, without having to open up a book or entering data. Due to the latest technological developments, the Augmented Reality feature will also be available in the offline mode (no roaming costs).

The large amount of information on sights, restaurants, bars, hotels, etc. is organized and displayed in an intelligent way in the browser and assigned to the matching sights in real time. You only need to touch one of the shown Points of Interest and all the information will be displayed in detail. "Augmented Reality is the perfect extension for the tripwolf iPhone app. Finally the time has come where you don't have to know what you're looking for to find information on it. Now all you have to do is point the camera on the object in question and instantly you'll see all the information available," says Alexander Trieb, tripwolf CEO.

Individual appointments for an exclusive presentation of the tripwolf iPhone App with Augmented Reality for journalistis and travel bloggers @ ITB 10.3 - 13.3.:
Call +43-699-1977 31 08

About tripwolf
tripwolf.com (http://www.tripwolf.com) is a social travel guide available in five languages - English, German, French, Spanish and Italian. Travel information on tripwolf.com is a combination of professional content from travel guide publishers like "Marco Polo" and "Footprint" and user generated content by travelers from all over the world. Users can access information about more than 500,000 points of interest worldwide and can download and print personalized travel guides. With the popular tripwolf iPhone application (nearly 100,000 downloads so far) they can also use travel guides on the road - online or offline. The tripwolf company is based in Vienna, Austria.

Media Contact:
Bernhard Lehner | tripwolf PR
Mobile: +43 664 4398609

[email protected]

http://www.tripwolf.com/de/presse
http://twitter.com/tripwolfDE

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About tripwolf

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Bernhard Lehner
Press Contact, tripwolf
tripwolf
Spengergasse 37-39
Huntington, MA 1050
Austria