First LA Limo Announces Small Business 'Helping Hand'

Online, August 25, 2010 (Newswire.com) - With the holiday season rapidly approaching, small business owners all over the Los Angeles area are looking nervously at the facts: In a good year, large chunks of their annual income have traditionally been driven by holiday sales; this has not been a good year. To provide a helping hand, First LA Limo is announcing a special promotion for small-business owners who truly need to make a splash this holiday season.

"Our small businesses are really the engines that drive the Los Angeles economy," says Bobby Rezapour, of First LA Limo. "We know how important they are. After all, we used to be a small business ourselves. So when we looked around at all the small businesses that could use some real holiday cheer this year, we decided to do something about that." Bobby says a limousine can do more than just about anything else to draw attention to a small business. "So we are announcing aggressive cost reductions for small businesses that want to launch a holiday promotion."

Small businesses have been hammered by a variety of problems in the local economy. As the housing and manufacturing markets have all but dried up, consumers have stopped spending money. This is a trend that has been highlighted, for example, by the well-publicized woes at American Apparel, one of the last remaining clothing manufacturers that still makes clothes in California. Businesses big and small have been slashing staff, cutting costs, or closing their doors altogether. "All of this makes for lower sales, reduced inventories, and less spending all around. And when people are faced with the option of spending money on promotions or circling the wagons to survive, human nature will usually take the second option. It feels safer."

That's why First LA Limo wants to encourage small business owners to embrace the possibilities of the holiday season with their 'Helping Hand' program.

"You may be amazed at the types of things a limousine can do for you," Bobby says. "For a small business, a limousine can be dynamite. You just need to come up with a creative way to use it for promotions."

As an example, a small company recently rented a limousine from First LA Limo to use in a special promotion. "They did it with a local radio station," says Bobby. "Basically, what they wanted was a watertight promotion that would sell them to local consumers and build brand loyalty. So what we did was, we came up with an incredible package for them. We helped them give away a limousine ride to one lucky couple. It was fun, it was sweet, it was romantic, and it got them buckets of attention."

First LA Limo wants to help small businesses with aggressive pricing and attractive options, says Bobby Rezapour. "Give us a call and let's see what we can work out."