Ford Builds Excitement for 2013 Fusion with 'Random Acts of Fusion'

Online, July 25, 2012 (Newswire.com) - Crossroads Ford is pleased to share in the announcement of Ford's 'Random Acts of Fusion' events to unveil the new 2013 Ford Fusion. These events will be held across the country to allow people to learn more about the 2013 Fusion and to see a demonstration of some of its features.

The 2013 Ford Fusion will go on sale officially in September. Ford has already held a few events. One event, held at Commonwealth Coffee in Birmingham, GA, served free coffee and let participants see a demo of the 2013 Fusion. This event had over 100 attendees.

In order to learn about the events, participants can register on a website (http://www.randomactsoffusion.com/) to get more information and to have the opportunity to win vacations and other rewards. After only about a week, the website already had over 12,000 participants. The 'Random Acts of Fusion' includes what they call 'Big Acts' and 'Pop-Up Acts.' The 'Big Acts' involve participants submitting videos for the chance to have a 2013 Ford Fusion come to them. The 'Pop-Up Acts' are held at events across the country where anyone can come experience the 2013 Fusion.

Even Ford's regular website for the 2013 Fusion has seen a 20% increase in traffic since the start of this campaign. Crystal Worthem, Ford's brand content and alliances manager, said, "It is spilling over into hard-core interest in the car."

For more information on the 2013 Ford Fusion or the 'Random Acts of Fusion,' please visit Crossroads Ford. Their friendly staff will be happy to help all customers find the Ford to fit any lifestyle. You can also visit them online at http://drivecrossroadsford.com/ and on Facebook at http://facebook.com/crossroadsford.

About Crossroads Ford:

Crossroads Ford LINCOLN is proud to be the preferred Ford and LINCOLN dealer of Frankfort, KY. Our dealership provides Ford and LINCOLN cars, Ford and LINCOLN service, and Ford and LINCOLN parts to all surrounding areas. We carry an extensive inventory of new, used, and certified Ford and LINCOLN cars, trucks and SUVs.

In addition to being your Frankfort, KY area Ford and LINCOLN dealer, our service department is readily available to provide maintenance and repairs to all Ford and LINCOLN models. Visit our website to view current specials and our large selection of vehicles.