Fragrance Creators Association Welcomes Unilever as New Member, Enhancing Commitment to Innovation and Responsible Industry Stewardship

WASHINGTON, July 16, 2024 (Newswire.com) - Fragrance Creators Association (Fragrance Creators), the leading trade association representing the multibillion-dollar fragrance industry, proudly announces that Unilever, a global leader in consumer goods, has joined its membership. Through collaboration with Fragrance Creators, Unilever will contribute to strategies aimed at enhancing consumer understanding, promoting science-based policies, and fostering sustainable innovation in fragrance development.

Unilever's core values of integrity, respect, and responsibility align perfectly with FCA’s mission to advance responsible industry stewardship across the fragrance value chain.  

"At Unilever, we are deeply committed to driving sustainable innovation backed by science and technologies across all aspects of our business," said Vivek Sirohi, Vice President, Fragrance at Unilever. "Joining Fragrance Creators reflects that dedication. We look forward to collaborating with fellow member companies to create positive impact and drive meaningful change."

"We are thrilled to welcome Unilever to Fragrance Creators," said Farah K. Ahmed, President & CEO at Fragrance Creators. "Their commitment to sustainability and innovation aligns seamlessly with our mission to serve as responsible stewards of the fragrance industry through meaningful advocacy and education. We look forward to collaborating with Unilever and leveraging their expertise to further our shared goals."

Through collaborative efforts and shared expertise, Unilever and Fragrance Creators are poised to drive positive change and shape the future of fragrance — for people, perfume and the planet.

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About Fragrance Creators: Fragrance Creators Association is the trade association representing the majority of fragrance manufacturing in North America. We also represent fragrance-related interests along the value chain. Fragrance Creators' member companies are diverse, including large, medium, and small-sized companies that create, manufacture, and use fragrances and scents for home care, personal care, home design, fine fragrance, and industrial and institutional products, as well as those that supply fragrance ingredients, including natural extracts and other raw materials that are used in perfumery and fragrance mixtures. Fragrance Creators established and administers the Congressional Fragrance Caucus, ensuring ongoing dialogue with members of Congress and staff. Fragrance Creators also produces The Fragrance Conservatory, the comprehensive digital resource for high-quality information about fragrance — www.fragranceconservatory.com. Learn more about Fragrance Creators at fragrancecreators.org — for people, perfume, and the planet.

About Unilever 

Unilever is one of the world’s leading suppliers of Beauty & Wellbeing, Personal Care, Home Care, Nutrition and Ice Cream products, with sales in over 190 countries and products used by 3.4 billion people every day. We have 128,000 employees and generated sales of €59.6 billion in 2023.  

For more information about Unilever and its brands, please visit www.unilever.com.

For media inquiries or further information, please contact:

E. Janset Batibay
Fragrance Creators Association
[email protected]

Unilever
[email protected]

Source: Fragrance Creators Association