Fred Meyer Jewelers Offers Facebook Fans Opportunity To Win Diamond Ring
Online, February 17, 2012 (Newswire.com) - In celebration of their new Spring Bridal Catalog, Fred Meyer Jewelers, the third largest fine jewelry retailer in the United States, is giving its Facebook fans an opportunity to win a featured Diamond Rose Gold ring from the catalog.
Rose Gold has been noted as a growing jewelry and fashion trend by major publications including National Jeweler and Glamour Magazine. Fred Meyer Jewelers has seen an increase in the popularity of rose gold jewelry, including the bridal category.
Understanding the importance of social media in the marketing mix, the contest has been launched under a custom tab on the company's Facebook page (facebook.com/fredmeyerjeweler), fans can enter for a chance to win a 1/4 ct. tw. Diamond Ring in Rose Gold valued at $995. Fred Meyer Jewelers is also offering a $50 gift card as a runner up prize.
"We are excited about our new catalog launch and wanted to share this with our Facebook community by offering them the opportunity to win a new ring from the catalog," says Anita Loomba, Fred Meyer Jewelers Relationship Marketing Manager. "The campaign provides a great opportunity to engage and reward our brand fans, along with attracting new fans who may become loyal customers."
The campaign can be found at Facebook.com/fredmeyerjeweler.
About Fred Meyer Jewelers
Founded in 1973, Fred Meyer Jewelers is the nation's third-largest fine jewelry retailer operating nearly 400 jewelry stores in 36 states under the Fred Meyer Jewelers and Littman Jewelers brand names. The stores carry a broad assortment of engagement and wedding rings, fine jewelry for women and men, and brand-name watches. Fred Meyer Jewelers, Inc. is a wholly owned subsidiary of Fred Meyer Stores, Inc., which was acquired in 1999 by The Kroger Co. (NYSE: KR), one of the nation's largest grocery retailers. For more information on Fred Meyer Jewelers, visit FredMeyerJewelers.com, Facebook.com/fredmeyerjeweler or follow them at Twitter.com/fmjeweler.
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