Fysical Named 'The Future of Blockchain at De/Centralize 2018'
SINGAPORE, April 12, 2018 (Newswire.com) - Fysical is proud to announce it was named "The Future of Blockchain at De/Centralize 2018" by Blockalive.
Fysical co-founder Ben Smith spoke at the De/Centralize Conference about how Fysical is disrupting the traditional user data model for monetization: Instead of users' data being sold without any benefit to the user, now a user can claim and get rewarded for supplying their mobile location data. More importantly, instead of just claiming their data from one of the many apps on their phone, Fysical allows the user to claim their data once it's aggregated from many apps downstream before it's sold to marketers. This is far more effective for the user and will result in greater monetization.
"Businesses such as Fysical are becoming a disruptive force against traditional data providers such as Facebook and Google who are accessing and selling users’ data without any financial reward for the users whose data they are selling." - Blockalive
What is Fysical?
Fysical is a decentralized location data market. It provides infrastructure for the transparent and compliant trade of location data on the blockchain.
Source: Fysical Technologies Pte. Ltd.
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Tags: big data, blockchain, location data, monetization