GlobalLogic Appoints Accomplished Marketing Executive Shane Brentham as Vice President
Marketing and Branding Expert's Record of Leading Global Teams Provides Perfect Synergy to Support GlobalLogic's Strategic Growth as Software R&D Services Leader
Online, March 12, 2012 (Newswire.com) - SAN JOSE, CA - March 06, 2012 - GlobalLogic, a leader in software R&D services, today announced it has appointed Shane Brentham as vice president of marketing. An accomplished marketing and technology executive with more than 20 years of marketing and brand development experience, Brentham will continue to evolve the international GlobalLogic brand as a global leader in software R&D services. Brentham will report to GlobalLogic President Shashank Samant.
"Shane has successfully led global teams to meet and exceed very demanding marketing and performance goals," said Shashank Samant, President of GlobalLogic. "His significant experience and unique skillset will go far in helping GlobalLogic to further develop and evolve our brand and marketing strategies, for the diverse markets and geographies we serve."
Brentham is an award-winning brand strategist with a proven record of driving global revenue and profit through successful brand and experience initiatives. Prior to joining GlobalLogic, Brentham served as a principal at Method Design, a global design and innovation consultancy solving business challenges through design thinking and creating inspired products services and brands. GlobalLogic announced its acquisition of Method in September 2011.
Before joining Method, Brentham was executive vice president of marketing at Clear Capital, where he developed and led the company's brand and communications strategy. Earlier, Brentham held senior executive positions at Autodesk, Inc. a global software company, where he was responsible for driving global brand expression and expansion. Brentham held full accountability for all aspects of the global corporate re-branding initiative, for which his team ultimately received the coveted REBRAND 100® Global Award. While at Autodesk, Brentham was also responsible for leading all brand acquisition and integration efforts.
"I'm excited by the challenge to take on these new responsibilities with such a dynamic, fast-growing company, and to play a key role in formulating and advancing a strong brand platform and global marketing strategy," stated Brentham. "I look forward to contributing to the innovative software solutions GlobalLogic's 6000-person strong team brings to market, ultimately driving the company's future success."
About GlobalLogic
GlobalLogic employs over 6,000 people and delivers R&D services to leading technology-enabled organizations. Since 2001, the company has been delivering innovative products, services and experiences. GlobalLogic works with both start-ups and technology giants, including over 80% of the top global technology brands, to design and build innovative products that provide a competitive edge. With innovation hubs and design studios around the world, GlobalLogic delivers the broad range of technology design and engineering skills needed to help its clients stay ahead. The company is connected globally by its award-winning "Velocity" innovation platform, and its teams thrive on Agile collaboration. Backed by Sequoia Capital, Goldman Sachs, NEA, Draper Atlantic/New Atlantic Ventures, and WestBridge Capital, GlobalLogic is headquartered in the U.S. and has global offices in Argentina, Chile, China, Germany, India, Israel, Ukraine and the United Kingdom. For more information, visit:www.globallogic.com.
GlobalLogic is a trademark of GlobalLogic. All other brands, products or service names are or may be trademarks or service marks of their respective owners.
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Media Contact:
Ross Perich
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Tags: Advisory Services, Mobile Application Development, Product Lifecycle Management, Product R& D Services