GOOD CACAO™ LLC, Creator Of The World's Finest Organic SuperFood Chocolate®, Announces Their Nomination for the NutrAward 2011, "Best New Finished Product".

Online, February 28, 2011 (Newswire.com) - GOOD CACAO™ LLC, Creator Of The World's Finest Organic SuperFood Chocolate®, Announces Their Nomination for the NutrAward 2011, "Best New Finished Product".

GOOD CACAO™ LLC announces their nomination for the 2011 NutrAward "Best New Finished Product" - the winner will be announced on March 10, 2011 at this year's NutraCon in Anaheim, California. Nutracon is the world's largest natural and organic products tradeshow and set a record attendance of over 56,000 at last year's show. The NutrAward is an annual award associated with Supply Expo and New Hope Natural Media's Global Supply Portfolio.

The NutrAward program was created to reward and recognize companies that are investing in rigorous and measurable scientific studies to prove the efficacy of their proprietary ingredients, products or technologies. The two categories awarded are "Best New Ingredient" as well as "Best New Finished Product. " GOOD CACAO™ is nominated along with Crunchfuls® and Probio'Stick® for the "Best New Finished Product" of the year.

The NutrAward winners are selected based on a weighted vote from the selection committee, which consists of a panel of industry experts, scientists and nutritionists, as well as, by cumulative votes of registered SupplyExpo and Nutracon attendees. The criteria voted upon for the "Best New Finished Product" are as follows: Viable Product, Emerging Category, Creative Product Concept, Distinct Health Application, Unique Packaging and Matchless Marketing. VitaPQQ™ from Maypro Industries took home the award for "Best New Finished Product" at last year's Nutracon.

"We are very proud that our Superfood Chocolate® has been recognized by our industry peers, and we are truly honored to be among the other nominees," states Paul Frantellizzi, founder and CEO of GOOD CACAO™. "This years nomination for the Best New Finished Product validates our use of these powerful whole-food functional ingredients combined with patented nutraceuticals - we will double our efforts in the coming years to ensure our leadership position within the functional food category."

About NutraCon

Nutracon is the premier conference for ingredient and technology innovation within the health and nutrition industry. The conference provides relevant insights for innovation based on science and technology, case studies and market intelligence. Attendees gain an understanding of the impact of "next generation" ingredients, emerging markets, consumer trend data and regulatory constraints. Nutracon is co-located with SupplyExpo and Natural Products Expo West.

Be GOOD | BECOME GREAT™

GOOD CACAO™ Superfood Chocolate™ and Functional Chocolate™ products are considered food-products, and are not intended to diagnose, treat, cure, or prevent any medical disorder or disease. GOOD CACAO™ functional claims or statements have not been evaluated by the FDA (Food and Drug Administration). If you have any questions relating to specific health concerns, please consult a healthcare professional.

For Further Information Contact: Paul Frantellizzi | TEL 877.393.5543 | FAX 888.880.1776