Green Strategy to Lead the Construction Machinery Industry in the Future

Online, August 19, 2013 (Newswire.com) - For the entire equipment manufacturing industry, this year is an unusual year, especially in engineering machinery, although this is not unique in the extreme, but the "roller coaster" type of horror experience, it is necessary to calm down people in the heart After the industrial and corporate make new decisions and choices. along with rising domestic lasted for many years began to rapidly cool the fixed assets investment, China's construction machinery industry, the market finally felt the biting cold. With the bursting of the bubble, the industry actually be true qualities restored. In this context, the country set off a burst of measures to explore the development of the industry, "storm", green strategy has been widely mentioned and become the focus of research.

Green strategy is mainly reflected in improving the energy efficiency of products, promote recycling of resources and reduce emissions in three aspects. Implementation of green strategies for enhancing the market competitiveness of enterprises, in order to energize the long-term development of enterprises of great significance.

First, improve product energy efficiency means lower fuel consumption products. The fuel level is user buy construction machinery equipment one of the key factors to consider. To the loader market research results, for example, about 62% of the fuel consumption levels as loaders users important consideration when buying, the proportion in light load conditions of the users more. Dragon and temporary workers in launched a D-and L-type energy loaders. And Sany Bauma launch its new C9 Series excavators, they first introduced the product outstanding energy-saving advantage.

Second, to promote recycling of resources to develop remanufacturing price advantage to attract and retain small customers long-term customers. Re-use of waste products manufacturing new products as raw materials in the material and energy inputs, compared to direct production costs will be reduced 60%. Meanwhile, the company used the machine for access to the launch of the trade-in policy will help to retain existing customers. Global construction machinery giant Caterpillar Inc. benefited greatly from re-manufacturing. Recently, an additional investment of one hundred million yuan in Sichuan Sany for the construction of another manufacturing base.

Finally, reduce emissions, is conducive to better promote the exports of construction machinery. products in the domestic construction machinery exports comparatively good performance. However, while exports gratifying, but many of them hidden, trade protectionism is perhaps the biggest obstacle. The emission standards are likely to form a technology barriers. Therefore, to reduce product emissions for the domestic construction machinery enterprises without delay.