Hawk Elements Discusses the Virtues of Company Values

Memphis, TN, June 26, 2015 (Newswire.com) - “We all have personal value systems that guide our behavior and thoughts,” explained Ben, Hawk Elements’ president. “A company is in many ways a dynamic, living organization, so it’s important to instill guiding principles that you and your team are committed to following.”

Ben described the four core values that are reflected in Hawk Elements’ business practices: gratitude, integrity, example, and intensity. “Each of these values was selected for a different reason. For example, gratitude reflects our appreciation for the gifts we have as individuals and as a company. This could mean being thankful for brands to represent, or team members who support each other. Integrity drives all our actions, as it’s what allows us to earn trust and respect. Example is how we model behaviors, such as kindness and empathy, which we wish to see in each other. Intensity is how we work. We are driven to achieve results.”

"The important point to remember is that it's not enough to state that these are values,"

Ben , President

“The important point to remember is that it’s not enough to state that these are values,” Ben suggested. “You have to live them. You have to instill them in your team and ensure that they are willing to uphold them as well. Words need actions to come to life. Don’t just say these are your values. Let them be recognizable in all you do.”

Hawk Elements’ Managers Describe Their Culture of Empowerment

Ben noted one of the ways in which Hawk Elements’ leaders ensure that their core values are upheld is by cultivating a company culture based on empowerment. “Teams respond to the ways in which they’re treated by their leaders,” he stated. “It’s recognizable to everyone who interacts with them as well. You can generally identify which companies’ cultures need improvement simply by observing the overall attitude of their team. If they’re generally negative and unwilling to put forth any effort, this could reflect a culture that is unsupportive or untrusting of their team members.”

“To empower your team, you have to trust them to live up to expectations,” Ben shared. “This is easy if you can clearly communicate the company’s mission, values, goals, and objectives, and the role you expect your team to play in achieving and upholding them. Moreover, you must be willing to model the behaviors and attitude you expect to see from them. If you’re insisting that they work late to finish a project, you can’t slip out to play golf at two p.m.”

Ben concluded, “Strong company values and a positive culture are the cornerstones of a successful business. This is why I believe Hawk Elements has the foundation to succeed for many years to come.”

About Hawk Elements, Inc.

Hawk Elements, Inc. provides comprehensive consulting and advertising services, and its team is dedicated to delivering dynamic solutions to businesses in need of assistance as they expand into new markets. The firm’s diverse group of branding specialists utilize unique means of communication to ensure widespread, compelling, and immediate impact. By leveraging groundbreaking outreach strategies, they expertly cultivate well-connected relationships between clients and consumers that result in heightened awareness and loyalty, as well as measurable profitability. The organization’s history of excellence has enabled its professionals to serve a sizable portfolio of businesses. To learn more about the company’s revolutionary services, visit hawkelementsinc.com today.