Hindustan Times Launches Mycollegeform.com, A Single Online Application For Multiple Colleges

Online, April 17, 2012 (Newswire.com) - The initiative was introduced last year under the HT's existing education portal, HTCampus.com and has now been launched as a separate property following its success with both students & colleges.

Speaking about the initiative, Amit Garg, Business Head - HT Media Digital, said, "Till last year, a common application for multiple colleges did not exist in the Indian market. We were the pioneers in this space and launched this form as a section under our education website, HTCampus.com. We were addressing a very basic need by taking away the inconvenience from the application process and 1000s of students had visited the section finding value in our offering. Learning from our venture last year, this year we want to make this product even bigger and have launched it as a separate portal. It allows students to apply to colleges in the comfort of their homes through a complete ecommerce experience where students can select, research & apply to college online." no Mycollegeform.com offers applications in 5 categories- MBA, BBA, Engineering, Computers and Hotel Management. Popular colleges such as Skyline Business School, WLC, SRM, NIIT, Centum & Indian Retail School are some partners accepting forms through the portal. Students simply need to long into www.mycollegeform.com, select colleges of their choice, fill in a one page application form online and make the payment through multiple options available.

Mycollegeform.com has over 150 college partners and 250+ applications available. It aims to add many more courses and colleges in the next few months.

About Firefly eVentures
Firefly e-Ventures Ltd., a 100% HT Media subsidiary, focuses on creating and building brands and businesses in the Internet media space. Firefly aims to combine Hindustan Times' 84 year old legacy as one of India's largest and most respected names in the media industry, with the innovation and energy that characterize the Internet space.
Compelling product ideas, creative use of design and intuitive user interface, backed by a knowledgeable sales force and customer service are the hallmarks of Firefly products. Managing offerings such as www.Hindustantimes.com, www.Livemint.com, www.HTCampus.com, www.Desimartini.com, www.Shine.com, and HT Mobile, Firefly spearheads HT Media's foray in the new media space.